Consumer Lifestyles

Lifestyles Market Research

Mintel’s Consumer Lifestyles market research combines the latest consumer intelligence with our expert recommendations to help you understand and anticipate how people live and how your brand can reach them.

Mintel’s reports can help you:

Understand your market
Identify growth opportunities
Recognise future trends

Related to: 'Lifestyles'

    All Industries
    All in this Category

    Industry

    Popular Markets

    All Markets

    Demographics

    Report Type

    Published Year

    This report looks at the following areas:Consumers' attitudes and preferences towards ideal social interactionsMonthly expenditure on socialising with friendsTypes of closest friendsSocial activities with different types of friendsTrends in gift-giving preferencesTypes of products purchased due to friends' recommendationsMarketing activity favourability and shareabilityIn the complex social landscape, brands can create a..."
    This report looks at the following areas:Mental and physical health self-evaluationPerception of a wellness-focused lifestyleWellness lifestyle habitsReasons and barriers to exerciseUsage and awareness of health technologyAttitudes and habitsBrazilians are striving for a wellness-oriented lifestyle centered on healthy eating, hydration and quality sleep despite financial and time constraints.Ana Paula Gilsogamo, Senior..."
    Fandoms and fan culture have been a consistent pillar of pop culture for decades. The advent of the internet and social media, however, brought new visibility and scalability to fan culture, eventually giving shape to a new tier of fandom: the Superfan*.Online platforms not only brought new ways for fans..."
    3.74m luxury cars were sold in the Chinese market in 2023, up 7.9% year-on-year, with high-end NEVs from Tesla and Li Auto contributing the majority of the growth. In contrast, first-tier traditional luxury brands saw sluggish growth, achieving only marginal gains, while non-first-tier traditional luxury brands saw an overall decline..."
    This report looks at the following areas: This is an annual Report summarising consumer trends in China. Analysis of China's economic development and development trends through key socio-economic and demographic indicators Overview of the recovery and development of the overall consumer market (covering forecasts for 2024 and a long-term outlook for..."
    Embracing the rise of experiential luxury consumption and developing brand localisation narratives will help brands gain long-term market recognition.Blair Zhang, Senior Analyst, China InsightsMarket DefinitionsLuxury goods refer to high-priced products offered by recognised luxury brands, including fashion items and leather goods (such as bags, clothing, footwear, hats, belts), perfumes, fragrances..."
    32% of German workers are likely to look for a new job in the next 12 months. This percentage has even increased compared to 2022 (27%), as many reassess their job satisfaction and seek a better work/life balance or higher..."
    The landscape of pet ownership in Canada reveals that a significant majority of Canadians own pets, with dogs and cats being the top choices. Notably, Millennials, Gen Z and families with children under 18 are the most likely demographics to have pets. While in-store shopping remains the preferred method for..."
    German consumers are reducing the number of products and services they buy, with many thinking that less consumption will help to save the planet. Brands that tackle our throw-away culture with a holistic approach, for example by extending products' life cycles or through supplementary services like repairs, will resonate with..."
    If inflation remains low and workers continue to experience real pay growth they will, finally, start to feel better off. This will likely improve the experience of work too as workers in the weakest financial situations are more dissatisfied across a number of metrics and..."
    This report looks at the following areas: This Report investigates the following topics and their impacts on Brazilian lifestyles: Changes on spending and purchase behaviors Impacts on the economy, work, education, household composition, health and wellbeing, and environment and sustainability Category overview: the main highlights and trends on food, alcoholic and..."
    Our German lifestyles market research shows that brands that position themselves as a source of reassurance and support will be appreciated by German consumers as they navigating through a time of polycrisis. For example, by counting on familiar brand claims or offering moments of escapism. Dr. Jennifer Hendricks, Senior Analyst -..."