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Consumer Lifestyles

Lifestyles Market Research

Mintel’s Consumer Lifestyles market research combines the latest consumer intelligence with our expert recommendations to help you understand and anticipate how people live and how your brand can reach them.

Mintel’s reports can help you:

Understand your market
Identify growth opportunities
Recognise future trends

Related to: 'Lifestyles'

Related to: 'Lifestyles'

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    US Superfans and Enthusiasts: 2026

    Market Intelligence ReportsAll IndustriesUS
    Nearly everyone is a fan of something, and 48% of consumers are self-styled superfans. Being a fan or superfan often carries a lot of responsibilities, such as maintaining..."

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    UK Lifestyles of Gen Z: 2026

    Market Intelligence ReportsAll IndustriesUK
    70% of UK Gen Z consumers think life is harder for them than for earlier generations. Traditional lifestage milestones such as moving out..."

    £ 2,195 (Excl.Tax)

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    Germany Digital Lifestyles: 2026

    Market Intelligence ReportsTechnologyGermany
    48% of Germans try to complete as many of their everyday tasks online as possible. In line with this, daily internet reach and..."

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    China Family Holidays Market Report 2026

    Market Intelligence ReportsHolidays and VacationsChina
    Families with children remain one of the most stable and high-spending segments in the travel market. However, shifts in family structure, parenting mindsets and travel behaviour are reshaping..."

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    China Lifestyle of Over 45s Consumer Report 2026

    Market Intelligence ReportsAll IndustriesChina
    From the age of 45, life is opening up again. While family responsibilities remain, greater attention is being directed back to the self. Health management is used to..."

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    American Lifestyles: 2026 – Adaptation in Action

    Market Intelligence ReportsBeauty and Personal CareClothing and FashionDrinksFoodFoodserviceHouseholdLeisure and EntertainmentPetsTechnologyTravelUS
    The American consumer in 2026 contends with unequal economic headwinds, cultural polarization and a growing need for mental respite. US GDP growth is uneven as tariff implementation, chip..."

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    British Lifestyles: 2026

    Market Intelligence ReportsBeauty and Personal CareClothing and FashionFoodserviceHouseholdInsuranceLeisure and EntertainmentTechnologyTravelUK
    UK consumer spending grew by an estimated 4.6% in 2025, to £1.9 trillion. Growth remains predominantly driven by inflation, and consumers continue to take a cautious approach to..."

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    Canadian Lifestyles Consumer Report 2026

    Market Intelligence ReportsAll IndustriesCanada
    Nearly half of Canadians say they're often or sometimes lonely. Meanwhile, 71% of consumers prefer watching a movie at home to going to a theatre and 70% of..."

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    Germany Healthy Lifestyles Consumer Report 2026

    Market Intelligence ReportsHealth and WellnessGermany
    Holistic health – particularly mental wellbeing – is now widely recognised as essential. However, ongoing cost-of-living pressures, entrenched habits and strain on the healthcare system continue to limit..."

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    US Gaming Lifestyle: 2026

    Market Intelligence ReportsGamingUS
    70% of adults acknowledge that gaming as lifestyle is growing, and increasingly becoming intertwined with personal identity, particularly among younger demographics. Brands have significant opportunities to engage with..."

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    UK Family Lifestyles Consumer Report 2026

    Market Intelligence ReportsAll IndustriesUK
    82% of parents of under‑18s wish they were more active outdoors with their families, while two thirds think they and their children spend..."

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    American Consumers and Culture: 2026

    Market Intelligence ReportsConsumer InsightsUS
    American culture is widely perceived as competitive, fast‑paced and individualistic, long shaped by economic, technological and demographic trends and the vision of the US Founding Fathers. Much attention..."

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