$ 4,995 (Excl.Tax)
Under the trend of Thriving with Age, targeting the evolving interests of older people and their differentiated needs, and conducting precision marketing communications and product development that are..."
$ 2,995 (Excl.Tax)
Our consumer study of senior Germany shows that health and spending time with family and friends are top of mind for over-65-year-olds. Brands that support a holistic approach..."
$ 2,995 (Excl.Tax)
Discover how the ageing population's changing priorities and evolving health needs present a lucrative market for innovative and tailored products.Pimwadee Aguilar, Associate Director Food & Drink -..."
$ 4,995 (Excl.Tax)
“Given the standards for healthy Chinese older adults emphasises the importance of helping seniors live healthily physically, psychologically and socially, these three aspects will become the future directions..."
$ 4,995 (Excl.Tax)
“In the upcoming years, policies will have a big impact on the lives of China's elderly. After COVID, immunological support will continue to be a top priority for..."
$ 2,995 (Excl.Tax)
“Seniors in the UK are living longer and their relatively stronger financial positions mean they are an increasingly important consumer group for brands to understand and service. This..."
$ 4,995 (Excl.Tax)
“Understanding seniors’ priorities is key to connecting with this cohort of consumers. Results show that their top priorities include health, family, and independence. Knowing this, brands can confidently..."
$ 4,995 (Excl.Tax)
“The market shows great potential for brands in fitness, online community and travelling. Innovative business models need to keep up with the emerging seniors seeking high-quality leisure life..."
$ 4,995 (Excl.Tax)
“Health is in the lime light but indulgence still matters to seniors. In short term, nutrition label and health claims are still key consideration. In the long run,..."
