Digital Advertising - US - August 2018
US $4,443.59 (Excl.Tax)Excl. Tax Buy Now
"Sales of desktop and mobile banner and video ads have grown dramatically over the years, rising from $10.7 billion in 2013 to $39.3 billion in 2017. However, 2018 is the last year in which sales growth is expected to remain around or exceed 20%. This is likely because access to WiFi and smartphone ownership has nearly peaked. Another contributing factor is the need to maintain budgets in broadcast media in spite of its declining size, due to the perception of its greater impact on viewers, a subject explored in the qualitative panel for this Report."
- Billy Hulkower, Senior Technology Analyst
This report will look at the following areas:
This report will give you a complete 360-degree view of your market. Not only is it rooted in robust proprietary and high-quality third-party data, but our industry experts put that data into context and you’ll quickly understand:
What They Want. Why They Want It.
Who’s Winning. How To Stay Ahead.
Size, Segments, Shares And Forecasts: How It All Adds Up.
New Ideas. New Products. New Potential.
Where The White Space Is. How To Make It Yours.
What’s Shaping Demand – Today And Tomorrow.