E-Commerce - Germany - July 2013
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Mintel’s European retail report series covers the 19 leading economies of Europe. In total these countries account for around 95% of all European retail sales, excluding Russia.
Our market size and forecast is for all online retail sales, transacted online. Online retail sales exclude purchases of services such as travel or event tickets and digital downloads/streaming.
The market includes online business-to-consumer sales by all types of retailers in Germany.
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