Electrical Goods Retailing - Europe Market Report
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Providing the most comprehensive and up-to-date information and analysis of the Electrical Goods Retailing - Europe market, and the behaviours, preferences and habits of the consumer.
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What are the key challenges facing the industry? Who is the consumer and what do they want? Where are the opportunities, where are the risks and what lies ahead?
Covered in this report
Electricals retailing in Europe provides detailed coverage of the retailing of electrical goods in the five major European economies – France, Germany, Italy, Spain and the UK. This pan-European data comes from three main sources.
- Consumer spending data. This comes from the national statistics website or Eurostat (which sources data from the national sites) and is explained below. We have data for 27 countries.
- Retail sales data: retail sales data availability is patchy. There are two main sectors covering electricals – “IT and telecoms specialist retailers” and “Household goods electrical retailers”.
- Data on the leading retailers, both specialist and non-specialist, though there is only one major pan-European non-specialist, Amazon.
Expert analysis from a specialist in the field
Written by Richard Perks, a leading analyst in the Retail Research sector, his extensive knowledge delivers in-depth commentary and analysis to highlight current trends and add expert context to the numbers.
There appear to be too many electrical retailers and this report paints a picture of the sector slowly coming to terms with the degree of rationalisation necessary. This year Amazon has moved up into top place in Europe, highlighting the problems of the store-based market leaders, Ceconomy (MediaMarkt Saturn) and Dixons Carphone, which are both struggling, while the voluntary groups are actually contracting.
Director of Retail Research
What you get
This market report provides in-depth analysis and insight supported by a range of data. At the same time, introductory and top-level content is provided to give you an overview of the issues covered.
Mintel provides a range of market information, frequently through the category level, including market size and forecasting, complete with market drivers that illustrate the forces that shape a category or market.
Mintel's proprietary consumer research provides our analysts with the attitudinal and behavioral data used to provide valuable insight to topical issues.
Mintel provides overviews of the top brands and manufacturers, and uses consumer research to explore attitudes and reactions to brands, as well as insight into what will resonate with consumers.
Market reports provide appendices of data to support the research and insight produced. Our tables of data are easily manipulated and downloadable to support your research needs and covers factors from consumer attitudes to market forecasts.
* This is a sample representation of the report layout and does not reflect the research included in this report.
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