Europe Supermarkets Market Report
Everything you need to make the right decisions
Providing the most comprehensive and up-to-date information and analysis of the Supermarkets - Europe market, and the behaviours, preferences and habits of the consumer.
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What are the key challenges facing the industry? Who is the consumer and what do they want? Where are the opportunities, where are the risks and what lies ahead?
Covered in this report
This report focusses on the five major European economies and their leading food retailers. In total we estimate these five countries account for two-thirds of all food retailers’ sales in Europe. The focus of this report is supermarkets, but the market size used is for all food retailers. Supermarkets dominate food retailing across Europe taking around 87% of all food retailers’ sales. The trend towards larger stores is reversing in some countries, and the specialists, though not the markets, are seeing their decline bottom out and even reverse. The trend to larger supermarkets seems to be coming to an end in the developed markets with smaller convenience stores and hard discounters growing and taking market share.
Expert analysis from a specialist in the field
Written by Richard Perks, a leading analyst in the Retail Research sector, his extensive knowledge delivers in-depth commentary and analysis to highlight current trends and add expert context to the numbers.
Mintel’s report on supermarkets in Europe paints a picture of a sector struggling with the problems of maturity. There is much less scope for new store development in Western Europe, while competition is increasing. Aldi and Lidl are expanding hard on the back of their improved formats, and online competition is eating into non-food sales. There is some scope for expansion in Eastern Europe and Russia, but in the west strategies are increasingly defensive.
Director of Retail Research
What you get
This market report provides in-depth analysis and insight supported by a range of data. At the same time, introductory and top-level content is provided to give you an overview of the issues covered.
Mintel provides a range of market information, frequently through the category level, including market size and forecasting, complete with market drivers that illustrate the forces that shape a category or market.
Mintel's proprietary consumer research provides our analysts with the attitudinal and behavioral data used to provide valuable insight to topical issues.
Mintel provides overviews of the top brands and manufacturers, and uses consumer research to explore attitudes and reactions to brands, as well as insight into what will resonate with consumers.
Market reports provide appendices of data to support the research and insight produced. Our tables of data are easily manipulated and downloadable to support your research needs and covers factors from consumer attitudes to market forecasts.
* This is a sample representation of the report layout and does not reflect the research included in this report.
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