Facial Skincare - Anti-age - Europe - March 2011
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Facial skincare has weathered the stormy economic climate well, delivering growth – albeit modest – across the Big 5 European markets in 2010. Anti-ageing products are a major skincare work horse, accounting for the highest grossing segment in France, the UK, Italy and Spain, and weighing in at €2.6 billion in 2010.
This report examines consumer behaviour with respect to anti-ageing facial skincare products, the category’s recent performance and opportunities for growth.
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