Family Holidays - UK - July 2012
US $2,518.09 (Excl.Tax)Excl. Tax Buy Now
“Operators are likely to find it increasingly worthwhile to target the older-but-still-working consumer (a segment of the population set to increase, with the mandatory retirement age now a thing of the past and the number of over-65s set to grow) with family holiday suggestions. These adults are not as likely to be funding the day-to-day costs of maintaining a family anymore, but may be very involved in funding extended family holidays (eg not so much the bank of Mum and Dad, but more the bank of Mum and Dad’s Mum and Dad).”
– Tom Rees, Senior Travel and Tourism Analyst
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