Fast Casual Restaurants - US - October 2011
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- fast food
- October 2011
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Mintel’s exclusive consumer research finds that fast casual restaurants have a modest reach with 55% of respondents visiting a fast casual restaurant in the past month. Frequency of use proves to be steady, averaging 6.18 monthly visits or 1.5 times per week. Notably, availability of fast casual restaurants is a leading deterrent for use.
With total U.S. sales of $24.2 billion expected in 2011, fast casual sales have grown 35% since 2006, producing an impressive 23% growth when adjusted for inflation.. In this report, Mintel presents sales trends and market analysis of fast casual restaurants while incorporating proprietary research featuring consumer attitudes and behaviors toward the market.
Among the topics covered in this report are:
This report will give you a complete 360-degree view of your market. Not only is it rooted in robust proprietary and high-quality third-party data, but our industry experts put that data into context and you’ll quickly understand:
What They Want. Why They Want It.
Who’s Winning. How To Stay Ahead.
Size, Segments, Shares And Forecasts: How It All Adds Up.
New Ideas. New Products. New Potential.
Where The White Space Is. How To Make It Yours.
What’s Shaping Demand – Today And Tomorrow.