Financial Services: Consumers and New Technology - UK - August 2011
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This report specifically focuses on the consumer aspect of finance and technology. It details consumer usage of a wide range of financial services-related technologies as well as their attitudes and behaviour towards them. In addition to exploring the potential of emerging technologies like mobile banking and mobile ‘tap and go’ payments, the report also takes a look at the development of new media channels, such as Facebook and Twitter, in relation to financial services.
“Although most consumers surveyed say they plan to take a wait-and-see approach to adoption, the fact that more internet users now say they use a smartphone than a standard mobile signals the significant market potential for both mobile banking and mobile contactless payments in the UK.”
– George Zaborowski, Senior Financial Services Analyst
This report will give you a complete 360-degree view of your market. Not only is it rooted in robust proprietary and high-quality third-party data, but our industry experts put that data into context and you’ll quickly understand:
What They Want. Why They Want It.
Who’s Winning. How To Stay Ahead.
Size, Segments, Shares And Forecasts: How It All Adds Up.
New Ideas. New Products. New Potential.
Where The White Space Is. How To Make It Yours.
What’s Shaping Demand – Today And Tomorrow.