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Description

Description

Strengthen the positioning of these beverages through relevant claims. Subsequently, effectively communicate the benefits to appeal to a larger audience.

Natasha Kumar, Food & Drink Analyst - India

What's included

What's included

Table of contents

Table of contents

  1. executive summary

    • [Graph] India: Retail market volume (m litres) by sub category, 2016-2019
    • [Graph] India: Share of non alcoholic beverage launches by sub category, Dec 2016-Nov 2019
    • [Graph] India: Consumption of different beverages in the past 6 months, May 2019
  2. key trends

    • Global trends and how they are playing out in India
    • Key drivers
  3. consumer insights

    • [Graph] India: Consumption of different beverages in the past 6 months, May 2019
    • Who are the consumers?
    • [Graph] India: Consumption of select beverages by working status, May 2019
    • [Graph] India: Consumption of flavoured water in the past 6 months by age group, May 2019
    • [Graph] India: Consumption of sports/energy drinks and flavoured water in the past 6 months by region, May 2019
    • Barriers to consumption of these beverages
    • [Graph] India: Barriers to consumption of sports/energy drinks and flavoured water, May 2019
    • [Graph] India: Barriers to energy drink consumption by region, May 2019
    • [Graph] India: Barrier to consumption of energy drinks, May 2019
    • [Graph] India: Barriers to consumption of sports drinks, May 2019
    • [Graph] India: Barriers to consumption of flavoured water, May 2019
    • [Graph] India: Attitudes towards packaged fruit juices, May 2019
    • [Graph] India: Percentage of flavoured water launches by flavour component, Dec 2016-Nov 2019
    • What do consumers think of these beverages?
    • [Graph] India: Associations with different beverages, May 2019
  4. market applications

    • Identify
    • Incorporate
    • [Graph] India: Typical exercises done by consumers, February 2019
    • [Graph] Global: Share of sports drink launches by format type, Dec 2016-Nov 2019
    • [Graph] Global: Share of energy drink launches by format type, Dec 2016-Nov 2019
    • [Graph] India: Consumption of drinks which replaced carbonated soft drinks, September 2019
    • [Graph] India: Innovations in flavoured water consumers would be willing to buy, May 2019
    • [Graph] India and global: Share of flavoured water launches carrying L/N/R sugar claims, Dec 2016-Nov 2019
    • [Graph] India: Agreement to select statement that motivates them to lead a healthier lifestyle, February 2019
    • Impart
    • Who's innovating
    • Global innovations
  5. Appendix

    • MINTEL INDIAN CONSUMER – OTHER REPORTS AVAILABLE

      About the report

      This report will tell you which major trends are impacting your market and how it changes according to the different regions and demographics across India. These trends are validated from our proprietary consumer data and market research. Our industry experts provide analysis and recommendations to help you identify opportunities and make better decisions faster. Access this report now and you’ll quickly understand:

      • The Consumer

        What They Want. Why They Want It.

      • The Innovations

        New Ideas. New Products. New Potential.

      • The Trends

        What’s Shaping Demand – Today And Tomorrow.

      • The Opportunities

        Where The White Space Is. How To Make It Yours.

      Please Note: This is a sample report. All of the figures, graphs, and tables have been redacted.

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