Food Allergies and Intolerance - US - October 2010
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To understand the market impact of food allergies and intolerances, Mintel explores sales of food and drink products specifically marketed as “free-from” or without certain common allergens. Despite the negative economic pressures brought about by the recession, the free-from category has proven to be a bright spot, with dairy/lactose-free and gluten-free products alike experiencing strong growth. Furthermore, sales data and consumer use and interest in free-from products point to continued growth in the future.
In this report, Mintel provides analyses of the following key areas to help identify important trends in the market:
Readers of this report will be prepared to capitalize on the vibrant free-from food and drink market by creating and positioning products that appeal to the insatiable appetite of Americans with food allergies/intolerances, as well as the affluent food consumer and health-conscious consumers seeking to improve their diets.
This report will give you a complete 360-degree view of your market. Not only is it rooted in robust proprietary and high-quality third-party data, but our industry experts put that data into context and you’ll quickly understand:
What They Want. Why They Want It.
Who’s Winning. How To Stay Ahead.
Size, Segments, Shares And Forecasts: How It All Adds Up.
New Ideas. New Products. New Potential.
Where The White Space Is. How To Make It Yours.
What’s Shaping Demand – Today And Tomorrow.