Frozen Snacks - US - May 2012
- Related Reports
- canned/frozen/fresh food
- May 2012
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The $1.6 billion frozen snacks market has been steadily growing during and after the recent recession, oscillating with food price increases, suffering to some extent from the unhealthy stigma associated with frozen products, and suffering from a lack of innovation. However, the versatility of frozen snacks, coupled with increased convenience, still has attracted many consumers and so, as a category, frozen snacks managed to grow by 21.6% between 2006 and 2011.
While the frozen snacks market is forecast to grow moderately between 2012 and 2016, much of the growth is linked to future innovation, which will need to focus on more healthful products, in addition to more customizable meal solutions that better fit consumers’ needs. Furthermore, demographic changes, coupled with a still uncertain economic outlook, could negatively impact the market.
In order to provide a better understanding and provide recommendations for future success, this report provides an in-depth look at the frozen snacks market, including:
This report will give you a complete 360-degree view of your market. Not only is it rooted in robust proprietary and high-quality third-party data, but our industry experts put that data into context and you’ll quickly understand:
What They Want. Why They Want It.
Who’s Winning. How To Stay Ahead.
Size, Segments, Shares And Forecasts: How It All Adds Up.
New Ideas. New Products. New Potential.
Where The White Space Is. How To Make It Yours.
What’s Shaping Demand – Today And Tomorrow.