Fruit Juice and Juice Drinks - Brazil - June 2015
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“Despite having high levels of sugar, juices are still seen as healthy and considered a great source of nutrition. Although Brazilians prefer freshly squeezed juice, the ready-to-drink market is expected to see constant growth in the coming years. More companies are tapping into the pure juice segment, which will help increase market value and attract those who see RTD juice as just water mixed with sugar and artificial flavors.”
– Andre Euphrasio, Research Analyst
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