Sorry for interrupting, this website uses cookies to improve your experience. We'll assume you're ok with this, but you can opt-out if you wish. Learn more
Accept and close

Description

Description

“Individual gifts have long been preferred over gift sets in BPC, however rising sustainability concerns could drive the gap further. Indeed consumers are looking for more ethical options when it comes to gifting, highlighting the need for more low/no packaging options. Personalisation remains an area of interest, with consumers wanting to create their own cross-category or multi-brand gift sets.”

- Arpita Sharma, Household Analyst

This report will look at the following areas:

  • Men should be given gifts too
  • Sustainability is a concern even in gifting

What's included

What's included

Table of contents

Table of contents

  1. Overview

    • What you need to know
      • Key issues covered in this Report
        • Products covered in this Report
        • Executive Summary

            • The market
              • Shoppers go online for research and purchase
                • Gifts should be genderless for Generation Z
                  • Impact of COVID-19 on Gifting in Beauty and Personal Care
                    • BPC is a low priority in light of COVID-19
                      • Figure 1: Expected impact of COVID-19 on the gifting in beauty and personal care sector, short, medium and long-term, 27th April 2020
                    • Companies and brands
                      • NPD in BPC gift sets show a decline
                        • Figure 2: NPD in BPC gift set launches, by category, 2016-19
                      • The consumer
                        • Consumers prefer individual gifts to personalise their choice
                          • Figure 3: Purchase of BPC gifts, December 2019
                        • Gifting of beauty experiences will be impacted by COVID-19
                          • Figure 4: Purchase of gift vouchers/beauty experiences, December 2019
                        • Men aren’t gifted as much as women
                          • Figure 5: Types of BPC gifts received from others, by gender, December 2019
                        • Health & beauty retailers are popular
                          • Figure 6: Places of purchase of BPC gifts, in-store and online, December 2019
                        • Spend is limited
                          • Figure 7: Typical amount spent on a BPC gift, December 2019
                        • Christmas gifting sees a rise
                          • Figure 8: BPC gifting occasions, December 2019
                        • Consumers stick to brands they know
                          • Figure 9: BPC gifting purchase behaviours, December 2019
                        • Personalisation is important
                          • Figure 10: Interest in BPC gifting options, December 2019
                        • Ethical considerations will be more important after COVID-19
                          • Figure 11: Attitude towards sustainability in BPC gifting, December 2019
                        • What we think
                        • The Impact of COVID-19 on Gifting in Beauty and Personal Care

                          • Short, medium and long-term impact on the industry
                            • Figure 12: Expected impact of COVID-19 on the gifting in beauty and personal care sector, short, medium and long-term, 27th April 2020
                          • Short-term
                            • Medium-term
                              • Long-term
                                • Opportunities and Threats
                                  • Long-term impact of COVID-19 will be limited
                                    • A time for new gifting occasions
                                      • Figure 13: Feelunique makeup offers, May 2020
                                      • Figure 14: Drest Christian Louboutin challenge, May 2020
                                    • Brands need to diversify gifting options
                                      • Figure 15: Lookfantastic skincare superstars, May 2020
                                    • An emotional need for community and co-operation
                                      • The crisis will reinforce growing environmental concerns
                                        • Impact on the Gifting in Beauty and Personal Care market
                                          • Gifting will become digitised
                                            • Figure 16: Feelunique gift page, April 2020
                                          • Bricks and mortar stores need to allay hygiene concerns
                                            • Shifts in consumer behaviour
                                              • Beauty was a low priority in the initial weeks
                                                • Figure 17: Personal or family behaviour changes as a result of the COVID-19/coronavirus outbreak, 9th April – 16th April 2020
                                              • Overall BPC sees little change in spend
                                                • Figure 18: Changes in spending habits on BPC, 26th March-23rd April
                                              • BPC offers a pick-me-up for consumers
                                                • Figure 19: The Bodyshop care packages, May 2020
                                              • Gifting experiences will be impacted
                                                • Figure 20: Hershesons consultations, May 2020
                                                • Figure 21: Katherine daniels at-home facials, May 2020
                                              • Brands that help the effort will benefit in the long term
                                                • Figure 22: Dove courage is beautiful, April 2020
                                              • Impact on key consumer segments
                                                • Figure 23: Revlon self-care sunday, May 2020
                                              • How a COVID-19 recession will reshape the market
                                                • Unemployment will impact discretionary spend
                                                  • Figure 24: Birchbox, April 2020
                                                • Savvy shopping behaviours will be revived
                                                  • The experience economy will be impacted
                                                    • Impact on the marketing mix
                                                      • The future of department stores will have a significant long term impact
                                                        • Figure 25: Kiehl’s healthy skin hub, April 2020
                                                      • Discounting periods will see a bigger race to the bottom
                                                        • COVID-19: Market context
                                                        • Issues and Insights

                                                          • Men should be given gifts too
                                                            • The facts
                                                              • The implications
                                                                • Sustainability is a concern even in gifting
                                                                  • The facts
                                                                    • The implications
                                                                    • The Market – What You Need to Know

                                                                      • Rising population of elders will need help
                                                                        • Online sector is becoming more important
                                                                          • Gender parameters need a rethink
                                                                            • Explore new gifting occasions
                                                                              • Sustainability is important
                                                                                • COVID-19 will impact buying behaviours
                                                                                • Market Drivers

                                                                                  • Older shoppers will need help for gifting
                                                                                    • Figure 26: Trends in the age structure of the UK population, 2019-29
                                                                                  • Shoppers go online for research and purchase
                                                                                    • Figure 27: Online sales as % of all retail sales, 2015-19
                                                                                  • Premium retailers should aid product discovery
                                                                                    • COVID-19 will impact buying behaviours in 2020
                                                                                      • Explore genderless BPC gifting
                                                                                        • Men are under pressure to look good
                                                                                          • Cater to the ever-increasing ethnically diverse society
                                                                                            • Figure 28: Change in UK’s ethnic groups, England and Wales, 2001-11
                                                                                          • Finding sustainable options amid plethora of plastic packaging
                                                                                          • Companies and Brands – What You Need to Know

                                                                                            • Overall decline in NPD for BPC gift sets
                                                                                              • Colour cosmetics sees a greater focus
                                                                                                • Wellbeing is theme in skincare
                                                                                                  • Lime Crime led gift-set innovations in 2018
                                                                                                    • Estée Lauder focused on lips in 2019
                                                                                                    • Launch Activity and Innovation

                                                                                                      • Fragrance gift sets continue to decline in NPD
                                                                                                        • Figure 29: NPD in BPC gift sets, by category, 2016-19
                                                                                                      • Colour cosmetics increases its share in NPD
                                                                                                        • Figure 30: BeneFit Chinese New Year gift set, 2019
                                                                                                      • Skincare NPD focuses on wellness
                                                                                                        • Figure 31: Examples of NPD in skin-care gift sets focusing on wellness, 2019
                                                                                                      • Little in NPD for men
                                                                                                        • Figure 32: Examples of NPD in men’s BPC gift sets, 2018-19
                                                                                                      • Lime Crime and Estée Lauder focused on colour cosmetics in 2018
                                                                                                        • Figure 33: NPD in BPC gift sets, by ultimate company and others, 2018
                                                                                                        • Figure 34: Tom Ford Boys & Girls 50-piece lipstick gift set, 2018
                                                                                                      • Estée Lauder leads NPD in 2019
                                                                                                        • Figure 35: NPD in BPC gift sets, by ultimate company and others, 2019
                                                                                                        • Figure 36: MAC Starring You gift sets, 2019
                                                                                                      • L’Occitane taps into the Easter season in 2019
                                                                                                        • Figure 37: L’Occitane’s delicious almond easter egg body care gift set, 2019
                                                                                                    • The Consumer – What You Need to Know

                                                                                                      • Individual gifts are preferred over gift sets
                                                                                                        • Gift vouchers for beauty experiences are popular
                                                                                                          • Health & beauty retailers are popular
                                                                                                            • Rise in Christmas gifting
                                                                                                              • Research is important
                                                                                                                • Women want to personalise gifts
                                                                                                                  • Consumers feel strongly about sustainability
                                                                                                                  • BPC Gifts Purchased and Received

                                                                                                                    • A note on COVID-19
                                                                                                                      • Consumers prefer individual gifts
                                                                                                                        • Figure 38: Purchase of BPC gifts, December 2019
                                                                                                                      • Fragrance gift sets are popular
                                                                                                                        • Gifting is high in hair and skincare
                                                                                                                          • Thinking outside the norm
                                                                                                                            • Gifting experiences
                                                                                                                              • Figure 39: Purchase of gift vouchers/beauty experiences, December 2019
                                                                                                                            • Men are less likely to receive
                                                                                                                              • Figure 40: Types of BPC gifts received from others, by gender, December 2019
                                                                                                                          • Buying BPC Gifts

                                                                                                                            • Health & beauty retailers are most popular point of purchase
                                                                                                                              • Figure 41: Places of purchase of BPC gifts in-store, by gender, December 2019
                                                                                                                              • Figure 42: Boots concept store, Covent Garden, London 2019
                                                                                                                            • Women like to browse
                                                                                                                              • Young people gift on a budget
                                                                                                                                • Online-only retailers are popular
                                                                                                                                  • Figure 43: Places of purchase of BPC gifts online, by gender, December 2019
                                                                                                                                • Use technology to aid online shopping
                                                                                                                                  • Spend is limited
                                                                                                                                    • Figure 44: Typical amount spent on a BPC gift, December 2019
                                                                                                                                  • Spend is higher on special occasions
                                                                                                                                  • BPC Gifting Occasions

                                                                                                                                    • Christmas gifting witnesses an upsurge
                                                                                                                                      • Figure 45: BPC gifting occasions, by gender, December 2019
                                                                                                                                    • Birthdays are popular
                                                                                                                                    • BPC Gifting Purchase Behaviours

                                                                                                                                      • Brand familiarity is an integral purchase factor
                                                                                                                                        • Figure 46: BPC gifting purchase behaviours, December 2019
                                                                                                                                      • Women are price sensitive
                                                                                                                                        • Research is important
                                                                                                                                          • Personalise gifts on a budget
                                                                                                                                            • Environmental concerns are important
                                                                                                                                            • Interest in BPC Gifting Options

                                                                                                                                              • Women want to personalise gifts
                                                                                                                                                • Figure 47: Interest in BPC gifting options, by gender, December 2019
                                                                                                                                              • Seasonal gifts are popular
                                                                                                                                                • Luxury brands appealing to Millennial women
                                                                                                                                                • Attitudes towards Sustainability in BPC Gifting

                                                                                                                                                  • Consumers feel strongly about excessive packaging in gifts
                                                                                                                                                      • Figure 48: Attitude towards sustainability in BPC Gifting, December 2019
                                                                                                                                                    • Retailers can play a role
                                                                                                                                                      • Figure 49: Lush Lens gifting experience, December 2019
                                                                                                                                                    • Ethical buying is important in gifting
                                                                                                                                                    • Appendix – Data Sources, Abbreviations and Supporting Information

                                                                                                                                                        • Abbreviations
                                                                                                                                                          • Consumer research methodology

                                                                                                                                                          About the report

                                                                                                                                                          This report will give you a complete 360-degree view of your market. Not only is it rooted in robust proprietary and high-quality third-party data, but our industry experts put that data into context and you’ll quickly understand:

                                                                                                                                                          • The Consumer

                                                                                                                                                            What They Want. Why They Want It.

                                                                                                                                                          • The Competitors

                                                                                                                                                            Who’s Winning. How To Stay Ahead.

                                                                                                                                                          • The Market

                                                                                                                                                            Size, Segments, Shares And Forecasts: How It All Adds Up.

                                                                                                                                                          • The Innovations

                                                                                                                                                            New Ideas. New Products. New Potential.

                                                                                                                                                          • The Opportunities

                                                                                                                                                            Where The White Space Is. How To Make It Yours.

                                                                                                                                                          • The Trends

                                                                                                                                                            What’s Shaping Demand – Today And Tomorrow.

                                                                                                                                                          Please Note: This is a sample report. All of the figures, graphs, and tables have been redacted.

                                                                                                                                                          Trusted by companies. Big and small.

                                                                                                                                                          • bell
                                                                                                                                                          • boots
                                                                                                                                                          • google
                                                                                                                                                          • samsung
                                                                                                                                                          • allianz
                                                                                                                                                          • kelloggs
                                                                                                                                                          • walgreens
                                                                                                                                                          • redbull
                                                                                                                                                          • unilever
                                                                                                                                                          • Harvard
                                                                                                                                                          • pinterest
                                                                                                                                                          • new-york-time