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“By whetting viewers’ appetites for foreign cuisine and exotic locations, cooking shows have certainly done their bit to shine the spotlight on food tourism. So too have food blogs and the many websites dedicated to all things culinary.”

This report looks at the following areas:

  • Why are spas considered to be part of the food tourism industry?
  • How have multicultural populations fuelled an interest in foreign food?
  • What are the most effective ways of marketing food tourism?
  • Why are older foodies dominating the food tourism market?
  • Why have Singapore’s restaurants gone upmarket?

What's included

What's included

Table of contents

Table of contents

  1. Introduction

      • Terminology
        • Contemporary cuisine
          • New Nordic cuisine
            • Nose-to-tail cooking
              • Regional cuisine
                • Slow food
                  • Terroir
                  • Data Sources

                    • Defining Food Tourism

                      • Food Tourism and its Offshoots

                          • Agritourism/rural tourism
                            • Beer tourism
                              • Figure 1: Top 10 countries for beer consumption, 2010-12
                              • Figure 2: Top 10 countries for per-person beer consumption, 2012
                            • The growing popularity of craft beers in North America
                              • Culinary tourism
                                • Wine tourism
                                  • Spa tourism
                                  • The Role of Food in Popular Culture

                                      • Learning about the world
                                        • Multicultural populations fuel an interest in foreign food
                                          • Emerging food trends
                                          • The Celebrity Chef Syndrome

                                            • The world’s cuisine in our living rooms
                                              • Cooking shows
                                              • Marketing Food Tourism

                                                  • Social media tailor-made for foodies
                                                    • Themed tourist routes
                                                    • Who are the Food Tourists?

                                                        • The world’s most popular tourist destinations
                                                          • Figure 3: Top 10 most visited tourist destinations in the world, 2009, 2011 and 2013
                                                        • Older foodies dominate the market
                                                        • Emerging Food Destinations

                                                            • Barcelona
                                                              • Food and architecture
                                                                  • Figure 4: Tourists staying in Barcelona hotels, by source country, 2012-13
                                                                • Barcelona makes its debut on the culinary scene
                                                                  • Food festivals, trade shows and events
                                                                    • New Orleans
                                                                      • Its soul sings again
                                                                        • Hot and spicy
                                                                          • Reasons for visiting New Orleans
                                                                            • Figure 5: The primary purpose of trip to Louisiana, (%), 15 May 2013
                                                                          • Food festivals, trade shows and events
                                                                            • Norway
                                                                              • Nourished by Mother Nature
                                                                                • Figure 6: International tourist arrivals in Scandinavia, 2011-13
                                                                              • Media coverage puts Norway in the spotlight
                                                                                • Traditional fare comes back into fashion
                                                                                  • Food festivals, trade shows and events
                                                                                    • Peru
                                                                                      • Fusion food from way back
                                                                                        • Figure 7: International tourist arrivals in Peru, 2009-13
                                                                                      • Food festivals, trade shows and events
                                                                                        • Singapore
                                                                                          • A trip around the culinary world
                                                                                            • A tourism success story
                                                                                              • Figure 8: International visitor arrivals to Singapore, 2009-13
                                                                                            • Food tourism goes upmarket
                                                                                              • Food festivals, trade shows and events
                                                                                                • Turkey
                                                                                                  • Echoes of the Ottoman Empire
                                                                                                    • Figure 9: International tourist arrivals to Turkey, 2009-13
                                                                                                  • Culinary traditions dating back centuries
                                                                                                    • Food festivals, trade shows and events
                                                                                                    • Food-themed Tours

                                                                                                        • CroisiEurope
                                                                                                          • Delectable destinations
                                                                                                            • Eating London Food Tours
                                                                                                              • Genuine Italian Food Tours
                                                                                                                • Intrepid Travel
                                                                                                                  • Whole Journeys
                                                                                                                  • What Next?

                                                                                                                    This market report provides in-depth analysis and insight supported by a range of data. At the same time, introductory and top-level content is provided to give you an overview of the issues covered.

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                                                                                                                    • Consumer

                                                                                                                      Mintel's proprietary consumer research provides our analysts with the attitudinal and behavioral data used to provide valuable insight to topical issues.

                                                                                                                    • Brand/Company

                                                                                                                      Mintel provides overviews of the top brands and manufacturers, and uses consumer research to explore attitudes and reactions to brands, as well as insight into what will resonate with consumers.

                                                                                                                    • Data

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                                                                                                                    Please Note: This is a sample report. All of the figures, graphs, and tables have been redacted.

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