Group Holidays and Escorted Tours - UK - May 2019
Covered in this report
This report examines the current and potential market for group holidays and escorted tours overseas and within the UK. Respondents to Mintel’s consumer survey were given the following definition: ‘These are holidays where you travel with a group of other people led by a tour guide/host (eg coach holidays, group adventure holidays, special-interest group holidays). Educational travel such as school trips is not included.’
“People of all ages, including older generations, are becoming ever more adventurous in their travel ambitions, seeking out the places once seen as the preserve of student backpackers. Escorted tours and group adventure holidays offer a secure, structured, hassle-free and expert-led format for this type of travel.”
– John Worthington, Senior Analyst
This report looks at the following areas:
- Older solo living trend will create need for new group holiday formats
- Travel with a purpose
- Group city breaks for Millennials
What you get
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* This is a sample representation of the report layout and does not reflect the research included in this report.
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