Gum, Mints and Breath Fresheners - US - February 2010
US $4,395.00 (Excl.Tax)Excl. Tax Buy Now
Gum, mints and breath fresheners continue to be some of the more innovative consumer packaged goods categories, which has helped them maintain and grow sales despite the recession. Innovations have been focused on packaging, bolder and more exciting flavors, as well as functional benefits that have long been a trademark of the gum category in particular. Early benefits focused on fresh breath and general oral care. More recently, claims have evolved to the point where gum is being promoted as helping to alleviate stress, help reduce weight, improve brain and digestive functions and more. There are even gums that are in the early stages of development that a hold potential to detect diseases such as malaria.
This report provides an in-depth look at these segments by providing the following insights:
This report will give you a complete 360-degree view of your market. Not only is it rooted in robust proprietary and high-quality third-party data, but our industry experts put that data into context and you’ll quickly understand:
What They Want. Why They Want It.
Who’s Winning. How To Stay Ahead.
Size, Segments, Shares And Forecasts: How It All Adds Up.
New Ideas. New Products. New Potential.
Where The White Space Is. How To Make It Yours.
What’s Shaping Demand – Today And Tomorrow.