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Description

Description

Increased hand washing and sanitising has driven the need for skin protection in 2020. High usage of bodycare in Germany will bolster the category amidst recession.

Gwen Osserman, Research Analyst - Beauty & Personal Care

What's included

What's included

Table of contents

Table of contents

  1. Executive summary

    • Market context
    • Mintel predicts
    • What consumers want and why
    • [Graph] Germany: agreement with statement, "Haven't used but interested in using", by format type, April 2020
    • [Graph] Germany: hand, body and footcare behaviours, April 2020
    • [Graph] Germany: interest in product qualities, April 2020
    • Opportunities
    • The competitive landscape
  2. THE IMPACT OF COVID-19

    • [Graph] Germany: change in intent to spend about the same on beauty and personal care, March-August 2020
  3. market drivers

    • [Graph] Germany: real GDP growth, 2008-20 (est)
  4. What consumers want, and why

    • Format usage in hand, body and footcare
    • [Graph] Germany: format usage by body part, April 2020
    • [Graph] Germany: format usage for hands and feet, April 2020
    • [Graph] Germany: format usage by gender, April 2020 - NET
    • Interest in innovative hand, body and footcare formats
    • [Graph] Germany: usage of and interest in formats by type, April 2020
    • [Graph] Germany: agreement with statement "Haven't used but interested in using", by format type, April 2020
    • Hand, body and foot skin concerns
    • [Graph] Germany: skin issues experienced on hands and feet, April 2020
    • [Graph] Germany: skin issues experienced on hands, April 2020
    • [Graph] Germany: skin issues experienced on feet, by gender, April 2020
    • [Graph] Germany: skin issues experienced on upper and lower body, April 2020
    • Skincare behaviours in hand, body and footcare
    • [Graph] Germany: behaviours regarding hand, body and footcare, April 2020
    • Interest areas for hand, body and footcare products
    • [Graph] Germany: interest in hand, body and footcare product qualities, April 2020
  5. Launch activity and innovation

    • [Graph] Germany: NPD in hand, body and footcare, by launch type, 2015-20
    • [Graph] Germany: NPD in hand, body and footcare, by segment, 2015-20
    • [Graph] Germany: NPD in hand, body and footcare, by own label versus branded, 2015-20
    • [Graph] Germany: NPD in hand, body and footcare, by top ten ultimate companies in 2019, 2018-20
    • [Graph] Germany: fastest growing and fastest declining bodycare claims in 2019, 2018-19
    • [Graph] Germany: fastest-growing and fastest-declining handcare claims in 2019, 2018-19
    • [Graph] Germany: fastest-growing and fastest-declining footcare claims in 2019, 2018-19
    • Advertising and marketing activity
  6. Market share

    • Retail market share of hand, body and footcare, 2018-19
  7. market segmentation, size and forecast

    • Forecasting during COVID-19 crisis
    • Market size and forecast – retail value sales
    • Retail value market shares of hand, body and footcare by Segment, 2018-19
  8. Appendix

    • Note on COVID-19
    • Appendix – products covered, abbreviations and consumer research methodology
    • Appendix – market size and forecast – retail value sales

About the report

This interactive report will give you a complete 360-degree view of your market. Not only is it rooted in robust proprietary and high-quality third-party data carried out across Germany, but our industry experts put that data into context and you’ll quickly understand:

  • The Consumer

    What They Want. Why They Want It.

  • The Competitors

    Who’s Winning. How To Stay Ahead.

  • The Market

    Size, Segments, Shares And Forecasts: How It All Adds Up.

  • The Innovations

    New Ideas. New Products. New Potential.

  • The Opportunities

    Where The White Space Is. How To Make It Yours.

  • The Trends

    What’s Shaping Demand – Today And Tomorrow.

Please Note: This is a sample report. All of the figures, graphs, and tables have been redacted.

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