Hand, Nail and Foot Care - UK - January 2011
US $2,427.12 (Excl.Tax)Excl. Tax Buy Now
The hand and foot care categories are relatively staid with consumers for the most part being driven to the category to find solutions to their existing problems rather than to test out innovations.
In contrast, fashion-oriented colour collections and quirky new formats, such as stick-on nail wraps, mean that the nail polish category is invigorated regularly with novelties and as such is popular with young women.
As the economic climate remains gloomy, nail polish can benefit from its ability to act as an inexpensive and fashionable pick-me-up. Meanwhile, touting foot care’s ability to ward off problems in later life and promoting hand care as a functional little luxury that may be used several times daily may convince more adults to buy into the category.
This report will give you a complete 360-degree view of your market. Not only is it rooted in robust proprietary and high-quality third-party data, but our industry experts put that data into context and you’ll quickly understand:
What They Want. Why They Want It.
Who’s Winning. How To Stay Ahead.
Size, Segments, Shares And Forecasts: How It All Adds Up.
New Ideas. New Products. New Potential.
Where The White Space Is. How To Make It Yours.
What’s Shaping Demand – Today And Tomorrow.