Hispanic Media Consumption - US - June 2011
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The categories covered in this report include Hispanic demographics, acculturation, and Hispanics’ consumption and attitudes toward the media. In discussing their attitudes about themselves, we also need to address attitudinal differences between younger and older Hispanics, as well as by language preference. This report will review consumption habits by language, income, and gender and provide actionable insights for effectively targeting each segment of the Hispanic population. Additionally, this report examines the unique attitudes and behaviors of Hispanic teens aged 12-17. This report also discusses and provides examples of trends and opportunities.
This report will give you a complete 360-degree view of your market. Not only is it rooted in robust proprietary and high-quality third-party data, but our industry experts put that data into context and you’ll quickly understand:
What They Want. Why They Want It.
Who’s Winning. How To Stay Ahead.
Size, Segments, Shares And Forecasts: How It All Adds Up.
New Ideas. New Products. New Potential.
Where The White Space Is. How To Make It Yours.
What’s Shaping Demand – Today And Tomorrow.