Hispanics and Travel - US - July 2013
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“Travel providers are likely to have the most success with Hispanic travelers if promotions focus on their origins. Hispanics tend to travel to and within areas with the largest Hispanic populations, likely a reflection of the fact that they are family-centric and want to be in the places, and with the people, who remind them of home. The industry should look for ways to give travel accommodations more elements of the home, promote more interaction with Spanish-speaking staff, and offer travel activities for families.”
– Gretchen Grabowski, Travel & Leisure Analyst
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What They Want. Why They Want It.
Who’s Winning. How To Stay Ahead.
Size, Segments, Shares And Forecasts: How It All Adds Up.
New Ideas. New Products. New Potential.
Where The White Space Is. How To Make It Yours.
What’s Shaping Demand – Today And Tomorrow.