Home Retailing - China - December 2018
US $4,460.00 (Excl.Tax)Excl. Tax Buy Now
“Consumers in China are more willing to decorate and upgrade their home. They have become more generous on budget and are seeking a balance of functions and styles. The demands of the home retail market will shift from renovating new housing property to upgrading ‘old’ ones. It will be crucial for retailers/brands to act with strategies such as streamlining the distribution, making the products multifunctional and multi-scaling the business to win over more market share.”
– Jaslien Chen, Senior Analyst
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