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Description

Description

“It seems unlikely that the situation in which the Turkish hotel sector finds itself at the end of the 2016 summer season could get any worse. Indeed, now there is reason to be more optimistic for the coming years. The really good news is that mass Russian tourism will soon return to Turkey’s beach hotels as Russia’s president, Vladimir Putin, has lifted the ban on charter flights to Turkey.”
- Jessica Kelly, Senior Tourism Analyst

This report answers the following key questions:

  • What has been the recent trend in arrivals and overnights in Turkish hotels? 
  • What is the breakdown of Turkish hotel capacity in terms of region and grade? 
  • Which are the main Turkish hotel groups and what is the nature of their hotel portfolios?
  • How extensive is the presence of foreign hotel chains in Turkey?
  • How will the current economic, geopolitical and regulatory environment impact Turkey’s hotel sector going forward?

What's included

What's included

Table of contents

Table of contents

  1. Introduction

    • Data Sources

      • Overview

        • Spending on travel and tourism
          • Figure 1: Spending* on travel & tourism in Turkey, 2014 & 2025
        • Tourist arrivals in June
          • Figure 2: Comparison of foreign arrivals in Turkey by nationality for the month of June, 2014-16
        • Country source markets for tourist accommodation
          • Figure 3: Arrivals & overnights in tourist accommodation by country source market, 2014-15
        • Arrivals in tourist accommodation by type
          • Figure 4: Arrivals in tourist accommodation by type, incoming & domestic source market, 2014-15
        • Overnights in tourist accommodation by type
          • Figure 5: Overnights, average length of stay & occupancy in tourist accommodation by type, incoming & domestic source market, 2015
        • Seasonality
          • Figure 6: Foreign & domestic tourist arrivals & average length of stay in Turkish hotels by month in 2015
      • Accommodation Capacity in Turkey

          • Figure 7: Tourist accommodation establishments in Turkey by type, 2015
        • Arrivals and overnights in five-star hotels by province
          • Figure 8: Arrivals, nights spent, average length of stay of 5-star hotels by major province, 2015
      • Recent Performance

          • Hotels suffering
            • Germany still largest source market
              • Sharpest drop in tourism revenue since 1999
                • Steep declines in hotel performance
                • The Antalya Hotel Market

                    • Figure 9: Overnights, average length of stay & occupancy % in hotels in Antalya Province by grade, incoming & domestic source market, 2015
                  • Antalya has its worst season ever
                    • Many hotels were closed
                      • Post-Ramadan holiday extended
                        • Hotel performance
                        • The Istanbul Hotel Market

                            • Figure 10: Overnights, average length of stay & occupancy % in hotels in Istanbul Province by grade, incoming & domestic source market, 2015
                          • Hotel supply
                            • Recent openings and pipeline
                              • Figure 11: Recent chain hotel openings & pipeline, 2015-16
                          • Hotel Investment in Turkey

                              • Thousands of hotels for sale
                                • Domestic market gaining in importance
                                  • Debt restructuring regulations
                                  • Turkish Hotel Groups

                                      • Anemon Hotels
                                        • Figure 12: Anemon Hotels’ portfolio, 2016
                                      • Dedeman Hotels & Resorts
                                        • Figure 13: Dedeman Hotels’ portfolio, 2016
                                      • The Marmara Collection
                                        • Figure 14: The Marmara Collection’s hotel portfolio, 2016
                                      • Rixos Hotels
                                        • Figure 15: Rixos Hotels’ portfolio, 2016
                                    • Foreign Hotel Groups

                                        • AccorHotels
                                          • Figure 16: AccorHotels’ Turkish hotel portfolio, 2016
                                        • Ascott entering Turkey
                                          • Barceló Hotels
                                            • Best Western
                                              • Figure 17: Best Western’s Turkish hotel portfolio, 2016
                                            • Carlson Rezidor
                                                • Figure 18: Carlson Rezidor’s hotel portfolio, 31 August 2016
                                              • Choice Hotels
                                                • Club Med
                                                  • easyHotel to enter Turkey
                                                    • Four Seasons
                                                      • Four Seasons at Sultanahmet
                                                        • Four Seasons Hotel at the Bosphorus
                                                          • Hilton
                                                            • Figure 19: Hilton’s Turkish hotel portfolio, September 2016
                                                            • Figure 20: Hilton’s Turkish hotel development pipeline, September 2016
                                                          • Three new Hilton properties
                                                            • Hyatt
                                                              • InterContinental Hotels Group (IHG)
                                                                • Figure 21: IHG’s Turkish hotel portfolio by brand & location, 2016
                                                              • Jumeirah Hotels & Resorts
                                                                • Jumeirah Bodrum Palace
                                                                  • Pera Palace Hotel Jumeirah
                                                                    • Maritim
                                                                      • Marriott
                                                                        • Figure 22: Marriott’s Turkish hotel portfolio, 2016
                                                                      • Mövenpick
                                                                        • Figure 23: Mövenpick’s Turkish hotel portfolio, 2016
                                                                      • Shangri-La
                                                                        • Figure 24: Guest accommodation at the Shangri-La Bosphorus, Istanbul, 2016
                                                                      • Starwood Hotels & Resorts
                                                                        • Figure 25: Starwood’s portfolio in Turkey, 2016
                                                                      • Steigenberger
                                                                        • Thomas Cook
                                                                          • SENTIDO
                                                                            • Figure 26: SENTIDO’s Turkish hotel portfolio, 2016
                                                                          • smartline Hotels
                                                                            • Figure 27: Smartline Hotels’ Turkish hotel portfolio, 2016
                                                                          • SunConnect Resorts
                                                                            • Figure 28: SunConnect Resort’s Turkish hotel portfolio, 2016
                                                                          • Sunprime and Sunwing
                                                                            • Figure 29: Sunprime’s & Sunwing’s Turkish accommodation portfolio, 2016
                                                                          • TUI Hotels & Resorts
                                                                            • Figure 30: TUI’s Turkish hotel & resort portfolio, 2016
                                                                          • Wyndham Hotels & Resorts
                                                                            • Figure 31: Wyndham’s Turkish hotel portfolio by brand & location, 2016
                                                                        • Industry Insight

                                                                          • Exclusive interview with Mehmet Önkal, managing partner of BDO Hospitality Consulting, Istanbul
                                                                          • What Next?

                                                                              • Government support for the hospitality and tourism sector
                                                                                • Detailed measures
                                                                                  • Turkey increases charter-flight subsidies
                                                                                    • The Russian market to come back
                                                                                      • Erdogan apologises
                                                                                        • Putin gives the green light
                                                                                          • First Russian tourist flight since the crisis
                                                                                            • Brexit: A silver lining for Turkish hotels?

                                                                                            About the report

                                                                                            This report will give you a complete 360-degree view of your market. Not only is it rooted in robust proprietary and high-quality third-party data, but our industry experts put that data into context and you’ll quickly understand:

                                                                                            • The Consumer

                                                                                              What They Want. Why They Want It.

                                                                                            • The Competitors

                                                                                              Who’s Winning. How To Stay Ahead.

                                                                                            • The Market

                                                                                              Size, Segments, Shares And Forecasts: How It All Adds Up.

                                                                                            • The Innovations

                                                                                              New Ideas. New Products. New Potential.

                                                                                            • The Opportunities

                                                                                              Where The White Space Is. How To Make It Yours.

                                                                                            • The Trends

                                                                                              What’s Shaping Demand – Today And Tomorrow.

                                                                                            Please Note: This is a sample report. All of the figures, graphs, and tables have been redacted.

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