Hotels - UK - November 2016
- Related Reports
- holidays and travel
- November 2016
US $2,463.03 (Excl.Tax)Excl. Tax Buy Now
“The growing likelihood of rising inflation in the coming months could impact on how much UK consumers are willing to spend on their short break habit. There may well be an accelerated ‘flight to value’ which is likely to increase still further growing the market share of the rapidly expanding budget hotel sector (including so-called super-budget offerings) as well as increasing the attractiveness of cheaper alternatives such as Airbnb.”
– John Worthington, Senior Analyst
This report will cover the following areas:
For many consumers, staying in a hotel is no longer a once in a blue moon, special occasion indulgence, but – like eating out – has now become a far more affordable, regular and casual experience. The hotel market is benefiting, in particular, from the regular short break habit adopted by UK consumers as a way of life. While the budget chain sector is increasingly dominant that also creates opportunities for other tiers and branded concepts as well as unique, independent establishments. The threat from ‘industry disruptors’ like Airbnb is growing but this should be welcomed by hoteliers as an incentive to raise their game, competing not only on price but on the services and experiences that make a hotel stay different. The economic uncertainty of Brexit and threat of terrorism are problems ahead, and the outlook for business travel is particularly challenging, but the Pound’s weakness is a key plus-factor for UK domestic and inbound travel and should benefit hotels.
The market section of this Report examines hotels, motels and guesthouses in the UK used by both domestic and foreign tourists for any leisure, business and visiting friends and relatives (VFR) purposes. The consumer section examines a range of issues related to the UK consumer when staying in commercial accommodation including:
This report will give you a complete 360-degree view of your market. Not only is it rooted in robust proprietary and high-quality third-party data, but our industry experts put that data into context and you’ll quickly understand:
What They Want. Why They Want It.
Who’s Winning. How To Stay Ahead.
Size, Segments, Shares And Forecasts: How It All Adds Up.
New Ideas. New Products. New Potential.
Where The White Space Is. How To Make It Yours.
What’s Shaping Demand – Today And Tomorrow.