Household Care Packaging Trends - US - January 2014
- Related Reports
- detergents, cleaning products
- January 2014
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“Innovations in packaging and product form that simplify everyday household chores stand a good chance of capturing the attention of category shoppers. Results, however, are just as important as convenience.” – John Owen, Senior Household Analyst
This report looks at the following areas:
Household care product packaging does much more than just hold the product. Packaging and product form are increasingly essential components of consumers’ experiences with household care brands and are important platforms for new product development. Leading competitors across household care categories are leveraging packaging innovation to answer a variety of consumer needs, including making household chores easier, enabling more sustainable living, and saving money.
This report explores a variety of topics related to packaging and product form, including:
For the purposes of this report, Mintel will cover trends in household care product packaging, including packaging types commonly used for laundry detergent, hard surface cleaners, and dishwashing products. In addition, household care product labeling and claims are discussed, particularly as they relate to themes applicable to the report.
This report will give you a complete 360-degree view of your market. Not only is it rooted in robust proprietary and high-quality third-party data, but our industry experts put that data into context and you’ll quickly understand:
What They Want. Why They Want It.
Who’s Winning. How To Stay Ahead.
Size, Segments, Shares And Forecasts: How It All Adds Up.
New Ideas. New Products. New Potential.
Where The White Space Is. How To Make It Yours.
What’s Shaping Demand – Today And Tomorrow.