Household Paper Products - US - March 2019
US $4,395.00 (Excl.Tax)Excl. Tax Buy Now
For the purposes of this report, Mintel has used the following definition. The household paper products market is defined as follows:
"While household paper brands have introduced meaningful innovation over the past year, consumers see the category as an opportunity to reduce the cost of living. They increasingly believe that store brands are as good as name brands and that in most cases, premium innovations are not worth the extra cost. While the high-penetration toilet paper and paper towel categories have been stable, consumers more and more believe that facial tissue and napkins are outmoded."
Jamie Rosenberg, Senior Global Analyst, Household & Personal Care
This report will look at the following areas:
This report will give you a complete 360-degree view of your market. Not only is it rooted in robust proprietary and high-quality third-party data, but our industry experts put that data into context and you’ll quickly understand:
What They Want. Why They Want It.
Who’s Winning. How To Stay Ahead.
Size, Segments, Shares And Forecasts: How It All Adds Up.
New Ideas. New Products. New Potential.
Where The White Space Is. How To Make It Yours.
What’s Shaping Demand – Today And Tomorrow.