In-car Entertainment - UK - December 2010
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The in-car entertainment (ICE) market has experienced negative growth since 2007, with car owners generally cutting out non-essential purchases. In-car CD-audio sales, already slowing due to the decline of the hard copy music market, have taken a double hit as the recession led to a reduction in consumers willing to pay for car audio upgrades. This has been a major factor in the contraction of the overall market, with CD-audio systems estimated to account for about 85% of all aftermarket revenues.
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