Healthy Lifestyles - Indian Consumer Report
Everything you need to make the right decisions
Providing the most comprehensive and up-to-date information and analysis of the Healthy Lifestyles - Indian Consumer market, and the behaviours, preferences and habits of the consumer.
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What are the key challenges facing the industry? Who is the consumer and what do they want? Where are the opportunities, where are the risks and what lies ahead?
What you need to know
Societal pressure to 'look good'
Help consumers live up to the societal pressures of looking good. 41% of consumers want to live a healthy life in order to look good. Instill healthy living as a means to achieve health and good looks
Growing lifestyle concerns
India has the highest number of diabetics in the world. Growing urbanisation and development has led to added stress and imbalance between work and life. The impact of environmental change and the ill effects of urban development has led to a surge in lifestyle diseases.
Surge in the number of gyms and fitness classes
Increasing income levels and rising awareness among consumers has led to a spike in enrolment in gyms and fitness classes. Although only 16% of consumers exercise regularly, the rise in fitness classes indicates people's desire to get fit.
Expert analysis from a specialist in the field
Written by Nidhi Sinha, a leading analyst in the Lifestyles sector, her extensive knowledge delivers in-depth commentary and analysis to highlight current trends and add expert context to the numbers.
Help Indian consumers become healthy without making drastic changes to their regular lives. Emphasise the need for overall fitness, inclusive of mind and body.
Head of Content - India Consumer
What you get
This consumer report will tell you how major trends are affecting India and hone in on the regional differences, from socio-economic groups to demographics such as age, gender and household composition.
Mintel Indian Consumer provides a range of market information, explaining the key drivers behind the market and how global trends impact the Indian landscape.
Mintel's proprietary consumer research provides our analysts with the attitudinal and behavioral data used to provide valuable insight to topical issues in the Indian market.
Mintel Indian Consumer provides key innovation insights from brands and manufacturers, and explores opportunities to learn both from the Indian market and abroad, as well as insight into what will resonate with consumers.
* This is a sample representation of the report layout and does not reflect the research included in this report.
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