Skin Protection/Sun Care - Indian Consumer Report
Everything you need to make the right decisions
Providing the most comprehensive and up-to-date information and analysis of the Skin Protection/Sun Care - Indian Consumer market, and the behaviours, preferences and habits of the consumer.
Mintel has the answers you’re looking for
What are the key challenges facing the industry? Who is the consumer and what do they want? Where are the opportunities, where are the risks and what lies ahead?
What you need to know
Climatic conditions are changing
Temperatures in India are higher than a few decades ago. Studies indicate that the mean air temperature is 0.41 Celsius higher than the average. This makes summers even hotter and overall temperatures higher, which makes the usage of sun care products even more important.
Ozone layer is depleting
As the ozone layer continues to deplete, the number of skin cancer cases are increasing worldwide. So far ,this has not made a big impact in India, but with increased industrialisation this could influence India's future.
Sunscreen regulations are evolving
The US FDA released regulations regarding certain ingredients in sun care products. India has yet to develop such regulations. There are no banned ingredients or caps on the SPF value that can be labelled on pack. As consumers' needs evolve, brands should strive for these changes to aid consumer understanding of the product.
Expert analysis from a specialist in the field
Written by Rimpie Panjwani, a leading analyst in the Beauty & Personal Care sector, her extensive knowledge delivers in-depth commentary and analysis to highlight current trends and add expert context to the numbers.
Re-invent and re-position the sun care category in India by education, fortification and expanding the category to include after-sun benefits
Beauty & Personal Care Analyst
What you get
This consumer report will tell you how major trends are affecting India and hone in on the regional differences, from socio-economic groups to demographics such as age, gender and household composition.
Mintel Indian Consumer provides a range of market information, explaining the key drivers behind the market and how global trends impact the Indian landscape.
Mintel's proprietary consumer research provides our analysts with the attitudinal and behavioral data used to provide valuable insight to topical issues in the Indian market.
Mintel Indian Consumer provides key innovation insights from brands and manufacturers, and explores opportunities to learn both from the Indian market and abroad, as well as insight into what will resonate with consumers.
* This is a sample representation of the report layout and does not reflect the research included in this report.
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