Fragrances Market Research

Mintel’s Fragrances market research combines the latest market intelligence, industry insights and expert recommendations to help you anticipate what’s next in the Fragrances industry.

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    Fragrances - Brazil by Mintel Market Sizes provides you with annual year-end market size data, most recently updated in 2024. This market covers men's and women's fragrances. It excludes body sprays. Market size is based on all retail sales including direct to consumer. Market size for Fragrances - Brazil is..."
    Fragrances - Germany by Mintel Market Sizes provides you with annual year-end market size data, most recently updated in 2024. This market covers men's and women's fragrances. It excludes body sprays. Market size is based on all retail sales including direct to consumer. Market size for Fragrances - Germany is..."
    Fragrances - Mexico by Mintel Market Sizes provides you with annual year-end market size data, most recently updated in 2024. This market covers men's and women's fragrances. It excludes body sprays. Market size is based on all retail sales including direct to consumer. Market size for Fragrances - Mexico is..."
    Enhance deodorant usage by emphasising its functionalities. Promote affordable, skin-friendly perfumes, and build the appeal of aftershaves by focusing on its long-lasting scent.Twinkle Behl, Research Analyst – Beauty and Personal Care, India ..."
    Fragrances - Italy by Mintel Market Sizes provides you with annual year-end market size data, most recently updated in 2023. This market covers men's and women's fragrances. It excludes body sprays. Market size is based on all retail sales including direct to consumer. Market size for Fragrances - Italy is..."

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    Competition in local vs international brands will see NPD take multisensorial experiences to the next level. NPD can promote cultural heritage and a feel-good factor. Clotilde Drape, Global Beauty Analyst ..."
    The popularity of unisex scents continues to grow, spurring on NPD. Opportunities exist to better meet demand for natural fragrances and refills. Dionne Officer, Research Analyst - BPC Innovation ..."

    £ 2,195 (Excl.Tax)

    “The fragrance market saw growth in 2023, boosted by inflation and product innovation. The desirability of the category attracts consumers from all genders and generations. However, it will have to adapt to a growing polarisation of consumer tastes as they navigate between low-budget dupes and high-end perfumes. Fragrance brands will..."
    Fragrances - Germany by Mintel Market Sizes provides you with annual year-end market size data, most recently updated in 2023. This market covers men's and women's fragrances. It excludes body sprays. Market size is based on all retail sales including direct to consumer. Market size for Fragrances - Germany is..."
    "China's fragrance market shows remarkable resilience amidst COVID-19 disruptions, with steady growth projected in 2023. The market is expanding beyond the product's olfactory appeal, touching on aspects of cultural identity, wellbeing, and emotional enhancement. There is an evident potential for brands to engage consumers with clean formulations, unique storytelling, and..."
    Fragrances - Mexico by Mintel Market Sizes provides you with annual year-end market size data, most recently updated in 2023. This market covers men's and women's fragrances. It excludes body sprays. Market size is based on all retail sales including direct to consumer. Market size for Fragrances - Mexico is..."
    Fragrances - Australia by Mintel Market Sizes provides you with annual year-end market size data, most recently updated in 2023. This market covers men's and women's fragrances. It excludes body sprays. Market size is based on all retail sales including direct to consumer. Market size for Fragrances - Australia is..."