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Deodorants

Deodorants Market Research

Mintel’s Deodorants market research combines the latest market intelligence, industry insights and expert recommendations to help you anticipate what’s next in the Deodorants industry.

Our reports can help you:

Understand your market
Identify growth opportunities
Recognise future trends

Related to: 'Deodorants'

Related to: 'Deodorants'

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    The Future of Deodorants 2026

    Future OfDeodorantsGlobal
    Deodorants hold untapped growth potential. Disrupt with supplement formats, next-level scents and specialised formulas for age-/stress-related odour or for Gen Alpha. Rosalia Di Gesu, Director, Mintel Beauty & Personal..."

    £ 2,195 (Excl.Tax)

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    Deodorants – Market Dynamics

    Market DynamicsDeodorants
    Mintel’s Deodorants Market Dynamics reports pair comprehensive market statistics with unparalleled market intelligence to offer deep insights into the dynamic landscapes of key markets across the world...."

    £ 495 (Excl.Tax)

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    India Perfumes and Deodorants Market Report 2025

    Market Intelligence ReportsFragrancesDeodorantsIndia
    The Indian perfumes and deodorants market is shifting, driven by consumers prioritising skin health. A key trend is 'skinification', the integration of skincare benefits into perfumes and deodorants...."

    £ 2,195 (Excl.Tax)

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    Thailand Deodorant and Scented Products Market Report 2025

    Market Intelligence ReportsDeodorantsThailand
    Thailand's deodorant and scented products market is undergoing a significant shift, with younger male consumers – influenced by cultural icons – increasingly adopting underarm hair removal, thereby challenging..."

    £ 2,195 (Excl.Tax)

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    Brazil Bodycare and Deodorant Market Report 2025

    Market Intelligence ReportsBodycareDeodorantsBrazil
    This report looks at the following areas: Market size and forecast Opportunities and market drivers How consumers use bodycare and deodorant products: usage and frequency Attitudes and behaviors..."

    £ 1,495 (Excl.Tax)

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    A Year of Innovation in Deodorants and Shaving & Depilatory 2025

    A Year of InnovationDeodorantsShaving and Hair RemovalGlobal
    Deodorant and hair removal brands are factoring in the importance of skin health to consumers, responding with effective products that care for skin. Georgia Stafford, Beauty & Personal Care..."

    £ 2,195 (Excl.Tax)

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    US Bodycare and Deodorant Market Report 2025

    Market Intelligence ReportsBodycareDeodorantsUS
    The US bodycare and deodorant market is on track for steady growth, with a projected valuation of $10.3 billion by 2025. Consumers are increasingly experimenting with bodycare by..."

    £ 3,695 (Excl.Tax)

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    Japan Deodorant Trends Report 2025

    Market Intelligence ReportsDeodorantsJapan
    Rising temperatures and product premiumisation are leading to steady growth in deodorant markets in the US and Europe. As most consumers already use deodorant, these markets are somewhat..."

    £ 3,695 (Excl.Tax)

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    UK Deodorants Market Report 2024

    Market Intelligence ReportsDeodorantsUK
    Efficacy is driving NPD Consumers are dissatisfied with sweat and odour protection, which will only be exacerbated by climate change and rising temperatures. Innovation..."

    £ 1,495 (Excl.Tax)

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    The Future of Shaving and Deodorant 2024

    Future OfShaving and Hair RemovalDeodorantsGlobal
    Strive to make hair removal and APDO routines more accessible and efficient while emphasizing skin health and barrier support claims in a warming climate. Anna Keller, Global Senior Beauty..."

    £ 2,195 (Excl.Tax)

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    A Year of Innovation in Deodorants and Shaving 2024

    A Year of InnovationDeodorantsShaving and Hair RemovalGlobal
    New product development centred on sustainability and skincare has enhanced value propositions within the deodorant and hair removal categories. Shiyan Zering, Beauty and Personal Care Analyst ..."

    £ 2,195 (Excl.Tax)

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    US Bodycare and Deodorant Market Report 2024

    Market Intelligence ReportsBeauty and Personal CareBodycareDeodorantsUS
    The bodycare and antiperspirant/deodorant (APDO) market is projected to reach $9.54 billion in 2024 and expand to an estimated $10.49 billion by 2029. The upward trajectory of the..."

    £ 3,695 (Excl.Tax)

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