£ 2,195 (Excl.Tax)
£ 495 (Excl.Tax)
£ 2,195 (Excl.Tax)
£ 495 (Excl.Tax)
£ 3,695 (Excl.Tax)
£ 2,195 (Excl.Tax)
£ 495 (Excl.Tax)
£ 495 (Excl.Tax)
£ 2,195 (Excl.Tax)
£ 495 (Excl.Tax)
£ 3,695 (Excl.Tax)
£ 2,195 (Excl.Tax)
Deodorants Market Research
Mintel’s Deodorants market research combines the latest market intelligence, industry insights and expert recommendations to help you anticipate what’s next in the Deodorants industry.
Our reports can help you:
Related to: 'Deodorants'
Strive to make hair removal and APDO routines more accessible and efficient while emphasizing skin health and barrier support claims in a warming climate.
Anna Keller, Global Senior Beauty Analyst
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Deodorants - Brazil by Mintel Market Sizes provides you with annual year-end market size data, most recently updated in 2024. This market covers aerosols, pumps, roll-ons, sticks, creams/gels and body spray deodorants for men and women. Market value is based on sales through all retail channels including direct to consumer..."
New product development centred on sustainability and skincare has enhanced value propositions within the deodorant and hair removal categories.
Shiyan Zering, Beauty and Personal Care Analyst
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Deodorants - Mexico by Mintel Market Sizes provides you with annual year-end market size data, most recently updated in 2024. This market covers aerosols, pumps, roll-ons, sticks, creams/gels and body spray deodorants for men and women. Market value is based on sales through all retail channels including direct to consumer..."
The bodycare and antiperspirant/deodorant (APDO) market is projected to reach $9.54 billion in 2024 and expand to an estimated $10.49 billion by 2029. The upward trajectory of the category is bolstered by improved financial outlooks and holistic health trends that reframe essential hygiene routines. Furthermore, the entrance of beauty brands..."
Enhance deodorant usage by emphasising its functionalities. Promote affordable, skin-friendly perfumes, and build the appeal of aftershaves by focusing on its long-lasting scent.Twinkle Behl, Research Analyst – Beauty and Personal Care, India
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Deodorants - Japan by Mintel Market Sizes provides you with annual year-end market size data, most recently updated in 2024. This market covers aerosols, pumps, roll-ons, sticks, creams/gels and body spray deodorants for men and women. Market value is based on sales through all retail channels including direct to consumer..."
Deodorants - Germany by Mintel Market Sizes provides you with annual year-end market size data, most recently updated in 2023. This market covers aerosols, pumps, roll-ons, sticks, creams/gels and body spray deodorants for men and women. Market value is based on sales through all retail channels including direct to consumer..."
Our Germany deodorant market analysis shows that deodorants are impacted by savvy shopping behaviours, with the interest in refills and natural deodorants will push the category into a greener direction.
Henrike Philipp - Associate Analyst
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Deodorants - Indonesia by Mintel Market Sizes provides you with annual year-end market size data, most recently updated in 2023. This market covers aerosols, pumps, roll-ons, sticks, creams/gels and body spray deodorants for men and women. Market value is based on sales through all retail channels including direct to consumer..."
“Although the bodycare and deodorant product market has broad penetration, there’s room to grow. The fact that this category is considered essential to one’s personal care routine provides a reliable platform for industry players. The opportunity for innovative makers and marketers is to leverage consumers’ prioritization of appearance and health..."
Convey 'skinification' trends with efficacy, explore fun in sexual wellness and demonstrate value through personalisation to reinvigorate a stagnant category.
KinShen Chan, Senior Beauty and Personal Care Analyst, South APAC
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