Haircare

Haircare and Styling Market Research

Mintel’s Haircare Products market research combines the latest market intelligence, industry insights and expert recommendations to help you anticipate what’s next in the Haircare industry.

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Identify growth opportunities
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UK Haircare: Winning Innovation Territories 2026

A healthy scalp sets the stage for stronger-looking hair, linking comfort, balance and root support to better hair outcomes. Growth: +9% Conversations: 16,120 Explore emerging trends and territories within real consumer..."

£ 2,195 excl. Tax

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The Future of Haircare 2026

A strong focus on hair health drives the new wash schedule, interest in condition-centric scalp care and curiosity about medically supported hair treatment plans. Lauren Goodsitt, Director - Beauty..."

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India Hair Treatments (including Hair Oils) Market Report 2026

While hair oils have historically dominated India's hair treatment category, their share of new product launches has declined, while serums and spray formats continue to gain momentum. This..."

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India Shampoos and Conditioners Market Report 2026

Shampoo and conditioner innovation in India is entering a new phase, where growth will depend less on broad beauty promises and more on building stronger functional relevance in..."

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US Black Haircare to Textured Haircare: Expanding the Lens 2026

Textured haircare is becoming a broader beauty opportunity, but its deepest needs are not evenly distributed. While texture spans race and ethnicity, Type 4 hair remains closely tied..."

£ 3,695 excl. Tax

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Brazil Haircare Market Report 2026

The beauty sector continues to expand, with haircare remaining the largest category. However, skincare is growing at a faster pace, including in Brazil. Internally driven movements and innovation..."

£ 3,295 excl. Tax

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China Haircare Market Report 2026

Ongoing segmentation of consumer demand is driving the haircare market into an era of specialised care. Lynn Niu, Senior Research Analyst – BPC, China Market Definitions The haircare market covers shampoos,..."

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China Haircare – Market Dynamics 2026

Ongoing segmentation of consumer demand is driving the haircare market into an era of specialised care. Lynn Niu, Senior Research Analyst – BPC, China ..."

£ 495 excl. Tax

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Germany Haircare Market Report 2026

Germany's haircare market continues to be resilient, even though growth is increasingly driven by price rather than volume sales. Ongoing cost-of-living pressures will continue to shape behaviour as..."

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Germany Haircare – Market Dynamics 2026

Simplify routines but elevate performance in this mature market. Multi-benefit formulas and specialised solutions will justify spend, especially for damage-prone hair. Mihaela Suhalitca, Senior Research Analyst - Beauty and..."

£ 495 excl. Tax

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US Haircare: Winning Innovation Territories 2026

Consumers want routines tailored to their exact hair type, texture, porosity, life stage and specific concerns rather than one-size-fits-all products. Growth: +11% Conversations: 294,688 Explore emerging trends and territories within real..."

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India Haircare Ingredient Trends 2026

India's haircare market is shifting from generic damage-repair claims to ingredient-led efficacy. While damaged hair remains a core consumer concern, innovation has stagnated, with brands over-relying on broad..."

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