Nappies and Baby Products

Nappies and Baby Products Market Research

Mintel’s Nappies and Baby Products market research combines the latest market intelligence, industry insights and expert recommendations to help you anticipate what’s next in the Nappies and Baby Products industry.

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    This Report explores the purchasing habits of mothers, highlighting the baby personal care products they choose and the sources they buy them from. Brands have an opportunity to tap..."
    Recent patents in the baby personal care sector highlight free-from and hypoallergenic formulations and superfood ingredients for healthier and gentler products.Neha Srivastava, Senior Patent Analyst - Food &..."
    Innovation is shifting the sustainability focus to the ingredient, aligning with natural trends in more disruptive ways, and keeping the spotlight on playfulness. Rosalia Di Gesu, Associate Director, Mintel..."
    This report looks at the following areas:Macroeconomic factors affecting China's baby personal care marketCompetitive landscape and new product trends in baby personal care categoriesChanges in spending on baby..."
    The baby personal care market in India is experiencing rapid growth, driven by a surge in Direct-to-Consumer (DTC) brands leading innovation, particularly in baby bodycare and shower products. Mothers..."
    Despite declining birth rates and savvy shopping behaviours, brands can foster growth by focusing on skin health and convenience. Henrike Philipp, Research Analyst ..."
    In EMEA, biotechnology can appeal; APAC markets value organic claims; and in NA, brands innovate for Gen Alpha, with glycerin highlighted in LATAM. Dionne Officer, Research Analyst -..."
    The concept of skin health and innovative ingredient stories have the potential to drive the growth of the baby personal care category. Brands need to revise their key..."
    “The DBP market’s performance reflects the conflict between parents’ interest in premium, high quality, sustainable DBPs vs the challenging economic realities many parents face. As such, the financially..."
    Drive engagement with single mums and captivate with online solutions for baby's skin health, staying in tune with their needs.Chayapat Ratchatawipasanan, Senior Beauty and Personal Care Analyst ..."
    “Baby durables products are essential, but the category has faced slow growth amid low birth rates in recent years. While economic pressures will bring an increased focus on..."
    Baby personal care innovation continues to be driven by wellness, eco and natural trends. Convenience has also become a higher priority post COVID-19. Dionne Officer, Research Analyst -..."
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