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Fragrances Market Research Reports-Consumer Behaviour analysis -Market trends

Mintel’s fragrances market research reports provide a comprehensive and extensive overview of the marketplace including information on the fragrances market size and fragrances market share.


Mintel’s fragrances industry reports can help you gain further insight into the fragrances market trends and gain valuable fragrances consumer data.


Make sure you stay one step ahead of your competition – Mintel’s market analysis can help you make informed business decisions by providing up-to-the-minute fragrances industry intelligence. Our market intelligence reports span hundreds of countries and regions.

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No. of reports 1 of 26
  1. Fragrances - Innovation Ideas for the Industry - Brazil - December 2019

    • Consumer Report
    • December 2019
    • Brazil

    “Fragrances are part of Brazilians’ beauty routine and the different ways of using them and the various categories of products influence consumer purchasing behavior. In order to attract consumers and stand out in the midst of great competition, brands and products may offer ...

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  2. Fragrances in Brazil (2019) – Market Sizes

    • Market Data
    • June 2019
    • Brazil
    Fragrances in Brazil by Mintel Market Sizes provides you with annual year-end market size data, most recently updated in 2019. This market covers men's and women's fragrances. It excludes body sprays. Market size is based on all retail sales including direct to consumer. Market ...
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  3. Fragrances in Brazil (2018) – Market Sizes

    • Market Data
    • November 2018
    • Brazil
    Fragrances in Brazil by Mintel Market Sizes provides you with annual year-end market size data, most recently updated in 2018. This market covers men's and women's fragrances. It excludes body sprays. Market size is based on all retail sales including direct to consumer. Market ...
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  4. Fragrances - Brazil - November 2018

    • Consumer Report
    • November 2018
    • Brazil

    "The fragrance market in Brazil has had one of the best performances in recent years when it comes to retail sales. The national brands expanded their sales channels and brought new fragrances to the market, which, combined with the Brazilian habit of using perfume, helped ...

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  5. Perfumes - Brasil - Outubro 2018

    • Consumer Report
    • October 2018
    • Brazil

    “A categoria de perfumes no Brasil é uma das que mais cresce no país. Graças às movimentações constantes das marcas nacionais (que têm expandido seus canais de venda e trazido novas fragrâncias ao mercado) e o hábito cultural do brasileiro de se perfumar, as vendas desses ...

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  6. Bodycare - Brazil - September 2018

    • Consumer Report
    • September 2018
    • Brazil

    "Most of Brazilians use body, hand, and foot care products and deodorants only after bathing/showering. There is space, however, for several innovations in these segments. Body masks (similar to face masks), deodorant spray for the whole body and relaxing fragrances are some of ...

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  7. Produtos para Cuidados com o Corpo - Brasil - Setembro 2018

    • Consumer Report
    • September 2018
    • Brazil

    “A maioria dos brasileiros usa produtos para o corpo, mãos e pés e desodorantes somente após o banho. Porém, há espaço no mercado para diversas inovações nessas categorias. Máscaras corporais (assim como as que existem para o rosto), desodorantes em formato spray para todo o ...

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  8. Maquiagem e Esmalte para Unhas - Brasil - Julho 2018

    • Consumer Report
    • July 2018
    • Brazil

    “A categoria de maquiagem e esmalte para unhas tem diversas oportunidades para inovar no Brasil, com formatos, texturas e posicionamentos diferentes. Além disso, as novas tecnologias estão mudando o cenário atual, e as marcas estão tendo que acompanhar essa tendência com ...

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  9. Fragrances - Brazil - September 2017

    • Consumer Report
    • September 2017
    • Brazil

    “The fragrance market in Brazil is unique: the strength of national brands is significant and ensures the category retail sales a good performance, despite the economic recession. Mintel data shows that a majority of Brazilians use national fragrances bought in physical stores. ...

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  10. Fragrâncias - Brasil - Setembro 2017

    • Consumer Report
    • September 2017
    • Brazil

    “O mercado de perfumes no Brasil é único: a força das vendas das marcas nacionais é muito grande, o que faz com que a categoria garanta as vendas no varejo, apesar da crise econômica brasileira. Porém, a categoria ainda deve vencer alguns obstáculos, como a falsificação de ...

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No. of reports 1 of 26