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Diapers and Feminine Hygiene Market Research

Mintel’s diapers and feminine hygiene market research reports provide a comprehensive and extensive overview of the marketplace including information on the diapers and feminine hygiene market size and diapers and feminine hygiene market share.


Mintel’s diapers and feminine hygiene industry reports can help you gain further insight into the diapers and feminine hygiene market trends and gain valuable diapers and feminine hygiene consumer data.


Make sure you stay one step ahead of your competition – Mintel’s market analysis can help you make informed business decisions by providing up-to-the-minute diapers and feminine hygiene industry intelligence. Our market intelligence reports span hundreds of countries and regions.

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No. of reports 1 of 11
  1. Disposable Baby Products - US - March 2018

    • Consumer Report
    • March 2018
    • US

    "Declining birthrates and budget conscious parents have challenged growth in the disposable baby products market. Parents are unified in their views that safe product ingredients come first – or at least the safest option within their budget. Looking forward, parents’ need for ...

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  2. Disposable Baby Products - US - April 2016

    • Consumer Report
    • April 2016
    • US

    "After years of flat or declining sales, the disposable baby products market is bouncing back as birth rates and consumer confidence recover and parents allocate more spend to premium products."

    - Margie Nanninga, Home & Personal Care Analyst

    This report looks at the following ...

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  3. Feminine Hygiene and Sanitary Protection Products - US - March 2016

    • Consumer Report
    • March 2016
    • US

    Growth of the overall feminine care products market has been marginal in recent years, as it faces several challenges. Women are having fewer, lighter periods, contributing to declining usage of sanitary protection, specifically tampons. However, an aging population and ...

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  4. Disposable Baby Products - US - April 2015

    • Consumer Report
    • April 2015
    • US

    “As long as birth and fertility rates remain flat, maximizing growth through 2019 may hinge on attracting consumers ready to invest more, on high-end products, which may include natural and customizable offerings.”

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  5. Feminine Hygiene and Sanitary Protection Products - US - May 2014

    • Consumer Report
    • May 2014
    • US

         “Growth of feminine care products has been minimal in recent years, as the market is up against several challenges. Women are having fewer, lighter periods, contributing to declining usage of sanitary protection, specifically tampons. However, an aging population and ...

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  6. Disposable Baby Products - US - April 2014

    • Consumer Report
    • April 2014
    • US

    "Disposable baby product sales are expected to be stagnant to declining into 2018. To boost sales and stave off competition from private label, companies and brands should consider expanding the current category and better engage Hispanic parents."

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  7. Feminine Hygiene and Sanitary Protection Products - US - May 2013

    • Consumer Report
    • May 2013
    • US

    “The feminine hygiene and sanitary protection products market is up against several challenges, including private label brands and other new product innovations. Brands that continue to innovate and offer line extensions, as well as build a relationship with users, will be most ...

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  8. Disposable Baby Products - US - April 2013

    • Consumer Report
    • April 2013
    • US

    “While disposable baby products enjoy high household penetration and purchase incidence among those households with babies and toddlers, the market has experienced stagnant sales in the past five years. Private label offerings are grabbing market share and sales; challenging ...

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  9. Sanitary Protection and Feminine Supplies - US - May 2012

    • Consumer Report
    • May 2012
    • US

    Women continue to search for reliability, effectiveness and comfort when purchasing sanitary protection and feminine supply products. However, changes in the marketplace including increased trust in private label offerings and a desire by consumers for more open and honest ...

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  10. Disposable Baby Products - US - March 2012

    • Consumer Report
    • March 2012
    • US

    The U.S. market for disposable baby care products has been severely impacted by the economic downturn, suffering sales losses each year between 2006 and 2011, and forecasts into 2016 paint a similarly grim picture. Further compounding the slide is a declining birth rate in the ...

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No. of reports 1 of 11