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Oral Hygiene Market Research

Mintel’s oral hygiene market research reports provide a comprehensive and extensive overview of the marketplace including information on the oral hygiene market size and oral hygiene market share.


Mintel’s oral hygiene industry reports can help you gain further insight into the oral hygiene market trends and gain valuable oral hygiene consumer data.


Make sure you stay one step ahead of your competition – Mintel’s market analysis can help you make informed business decisions by providing up-to-the-minute oral hygiene industry intelligence. Our market intelligence reports span hundreds of countries and regions.

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3 Item(s)
  1. Oral Health - US - June 2018

    • Consumer Report
    • June 2018
    • US

    "Oral care sales generated $8 billion in 2017, a modest 0.6% increase from 2016 driven by slowed growth in the toothpaste and mouthwash segments. Oral hygiene routines remain unchanged for most consumers, but around one fifth are working to improve their regimens. While they ...

    US $4,394.99 (Excl.Tax)
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  2. Oral Care - US - June 2017

    • Consumer Report
    • June 2017
    • US

    "In a category with slow but steady sales growth and high penetration, factors such as brand, benefits, and costs have the greatest influence in purchase decisions. To maximize growth potential, stakeholders should leverage a need for sensitivity products, products offering a ...

    US $4,394.99 (Excl.Tax)
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  3. Oral Care - US - June 2016

    • Consumer Report
    • June 2016
    • US

    "The US oral care category has suffered from slow growth in recent years and grew only 2.2% in 2016. Near universal penetration of everyday products such as toothbrushes, toothpaste, mouthwash, and floss leave little room for increased usage. Opportunities exist in key ...

    US $4,394.99 (Excl.Tax)
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3 Item(s)