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Oral Hygiene Market Research

Mintel’s oral hygiene market research reports provide a comprehensive and extensive overview of the marketplace including information on the oral hygiene market size and oral hygiene market share.


Mintel’s oral hygiene industry reports can help you gain further insight into the oral hygiene market trends and gain valuable oral hygiene consumer data.


Make sure you stay one step ahead of your competition – Mintel’s market analysis can help you make informed business decisions by providing up-to-the-minute oral hygiene industry intelligence. Our market intelligence reports span hundreds of countries and regions.

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No. of reports 11 of 46
  1. Personal Care Consumer - US - November 2015

    • Consumer Report
    • November 2015
    • US

    A mature personal care market benefits from widespread product usage of functional items such as oral care and deodorant, while younger women drive growth of discretionary items including facial skincare. Brands can benefit by focusing on gentle products or natural sounding ...

    US $4,394.99 (Excl.Tax)
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  2. Oral Hygiene in US (2015) – Market Sizes

    • Market Data
    • October 2015
    • US
    Oral Hygiene in US by Mintel Market Sizes provides you with annual year-end market size data, most recently updated in 2015. This market covers toothpaste, toothbrush and mouthwash and ancillary oral hygiene products. Market size comprises sales through all retail channels ...
    US $515.63 (Excl.Tax)
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  3. Oral Care - US - May 2015

    • Consumer Report
    • May 2015
    • US

    "Opportunities exist in the category for brands to increase the frequency of product usage, especially through portable oral care products, and a focus on new product innovations within the floss/accessories/tools segment."

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  4. Men's Personal Care - US - October 2014

    • Consumer Report
    • October 2014
    • US

    “The men’s personal care category is expected to grow steadily due to men’s continued reliance on personal care staples, such as APDO and shaving products, which have traditionally been segmented by gender. Companies can accelerate market growth by encouraging men to trade up ...

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  5. Oral Hygiene in US (2014) – Market Sizes

    • Market Data
    • June 2014
    • US
    Oral Hygiene in US by Mintel Global Market Navigator provides you with annual year-end market size data, most recently updated in 2014. This market covers toothpaste, toothbrush and mouthwash and ancillary oral hygiene products. Market size comprises sales through all retail ...
    US $515.63 (Excl.Tax)
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  6. Oral Care - US - May 2014

    • Consumer Report
    • May 2014
    • US

    "Oral care sales are expected to grow modestly into 2018. However, there are ways for companies and brands to accelerate sales growth, which include influencing consumers to adopt more complex oral care routines, provide better outreach to underserved consumer segments, and ...

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  7. Children's Personal Care - US - March 2014

    • Consumer Report
    • March 2014
    • US

    "The CPC market is expected to grow slowly into 2018. Better engagement of dads, creating products to keep children in the category for longer, and reinvigorating the struggling haircare segment could help accelerate sales growth for this market."

    – Gabriela Elani, Home & ...

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  8. Black Consumers and Personal Care - US - December 2013

    • Consumer Report
    • December 2013
    • US

    “Black consumers spend a tremendous amount of their discretionary income on looking good, whether we’re talking about apparel, personal care products, or services. The recent recession had little impact on what Black consumers spent in the personal care category. Expenditures ...

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  9. Hispanics and Retail - US - December 2013

    • Consumer Report
    • December 2013
    • US

    “Hispanics are social shoppers. They enjoy shopping and often shop with family and friends. It is therefore not surprising that recommendations from friends and family are the single most influential factor for Hispanic buyers. Though obviously neither friends nor family, ...

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  10. Natural and Organic Personal Care Consumer - US - December 2013

    • Consumer Report
    • December 2013
    • US

    “Consumers are expressing some skepticism and apathy toward the natural and organic personal care category. However, this represents an opportunity for brands to be more transparent, show shoppers the long-term value of going green, address consumers based on their current ...

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No. of reports 11 of 46