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Beauty and Cosmetic industry - Market Research - trends

Mintel's beauty and personal care market research reports keep your brand looking good in an industry that's always freshening up. From cosmetics and grooming to toiletries and hygiene, our research and analysis gives you detailed intelligence on every market segment and unrivalled insights into the biggest trends of today and tomorrow. It's the only beauty and personal care regime you need to follow.

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No. of reports 51 of 72
  1. Beauty Retailing - Brazil - November 2014

    • Consumer Report
    • November 2014
    • Brazil

    “The Brazilian beauty market operates multichannel. Door-to-door sales still play an important role in this segment, but the internet can become an important competitor. For companies that operate door-to-door, the challenge is to balance both retail channels.

    The market has ...

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  2. Fragrâncias - Brasil - Outubro 2014

    • Consumer Report
    • October 2014
    • Brazil

    “Os perfumes importados têm a preferência dos consumidores de idade madura e/ou meia idade, com alto grau de conhecimento/envolvimento com a categoria. Isso ocorre porque, esses consumidores veem os importados como sendo de qualidade superior, algo que os nacionais, até agora, ...

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  3. Fragrances - Brazil - October 2014

    • Consumer Report
    • October 2014
    • Brazil

    “Brazilian fragrance wearers are experiencing a developing category, and are able to choose between national and imported products that are available either online, at physical stores, or through catalog sales representatives. These consumers are mostly interested in new ...

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  4. Soap, Bath and Shower Products - Brazil - October 2014

    • Consumer Report
    • October 2014
    • Brazil

    “Bar soaps already have high penetration rates, suggesting growth in the category can come from other segments with lower penetration rates, such as liquid soaps and shower gels. Younger consumers already use these types of products more, as they are more open to changes and ...

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  5. Sabonetes e Produtos para o Banho - Brasil - Outubro 2014

    • Consumer Report
    • October 2014
    • Brazil

    “A penetração dos sabonetes em barra no mercado brasileiro já é alta, portanto o crescimento da categoria de sabonetes e produtos para banho pode ser impulsionado por outros segmentos que possuam índices menores de penetração, como sabonetes líquidos e gel de banho. Os ...

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  6. Home Laundry Products - Brazil - August 2014

    • Consumer Report
    • August 2014
    • Brazil

    "Brazilians take their personal hygiene very seriously. Consumers constantly change and wash their clothes, and spend more on home laundry products than their counterparts in the Northern hemisphere."

    – Victor Fraga, Senior Analyst

    This report investigates the home laundry market ...

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  7. Desodorantes - Brasil - Julho 2014

    • Consumer Report
    • July 2014
    • Brazil

    "O uso de desodorante é visto pelos brasileiros como parte da rotina básica de cuidados pessoais, e a maioria das pessoas o usam mais de uma vez ao dia. Apesar do seu uso quase universal, o mercado continua a mostrar um crescimento significativo, impulsionado principalmente ...

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  8. Deodorants - Brazil - July 2014

    • Consumer Report
    • July 2014
    • Brazil

    "While expanding the scope of advertising to cover other occasions of use is important to give relevance to Motionsense technologies, a clear communication and consumers' usage tests can help better address concerns with non-staining formulations."

    – Renata Pompa de Moura, ...

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  9. Produtos para os Cuidados com a Pele do Rosto - Brasil - Junho 2014

    • Consumer Report
    • June 2014
    • Brazil

    "A categoria de produtos para cuidados com a pele do rosto ainda possui uma baixa penetração no Brasil, com apenas sete em cada dez brasileiros afirmando usar produtos do tipo. A sensibilidade dos consumidores aos preços da categoria pode ser apontada como uma barreira à sua ...

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  10. Facial Skincare - Brazil - June 2014

    • Consumer Report
    • June 2014
    • Brazil

    “The penetration of facial skincare products in Brazil is still low – only seven in 10 Brazilians use the category. Consumers are sensitive to price, which can be an obstacle for consumption. There are opportunities for companies to use opinion formers to educate consumers ...

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No. of reports 51 of 72