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Beauty and Cosmetic industry - Market Research - trends

Mintel's beauty and personal care market research reports keep your brand looking good in an industry that's always freshening up. From cosmetics and grooming to toiletries and hygiene, our research and analysis gives you detailed intelligence on every market segment and unrivalled insights into the biggest trends of today and tomorrow. It's the only beauty and personal care regime you need to follow.

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No. of reports 1 of 38
  1. Skincare Ingredient and Format Trends - US - December 2015

    • Consumer Report
    • December 2015
    • US

    US adults are looking for easy-to-use, functional formats when shopping for skincare products, explaining the popularity of wipes and sheet masks. Brands may also consider a focus on natural ingredients, with charcoal, micellar water, and aloe appealing to consumers. Further ...

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  2. Suncare - Brazil - November 2015

    • Consumer Report
    • November 2015
    • Brazil

    "Suncare lotions/creams are highly used by Brazilians. However, there is space in the market for products with different textures (eg powder) and formats (eg soaps). In addition, suncare products designed for other areas (apart from face and body), such as hair, could appeal to ...

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  3. The Importance of Brands in Skincare Purchasing - China - November 2015

    • Consumer Report
    • November 2015
    • China

    “In the crowded Chinese market where the quality of products is becoming increasingly difficult to differentiate between and more and more brands have become established, connecting with consumers on an emotional level allows brands to cut through the advertising clutter and ...

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  4. Bronzeador e Protetor Solar - Brasil - Novembro 2015

    • Consumer Report
    • November 2015
    • Brazil

    “Produtos de cuidados com o sol em loção/creme são ainda os mais utilizados pelos brasileiros. Por exemplo, o uso total de protetores solares com essa textura são usados por 58% dos consumidores. Porém, há espaço no mercado para que produtos com diferentes texturas (por ...

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  5. The Savvy Beauty Consumer - UK - November 2015

    • Consumer Report
    • November 2015
    • UK

    "Although the economy has entered recovery, savvy shopping behaviours have become engrained in consumers’ minds, and they remain drawn to sales, multi-buys and discount retailers. While brand loyalty has helped dampen the effect of savvy shopping on primary beauty markets, such ...

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  6. Suncare - UK - November 2015

    • Consumer Report
    • November 2015
    • UK

    “Usage of suncare protection continues to be dependent on the weather, with value falling across 2014-15 in line with lower levels of sunshine. Looking forward, suncare brands can further align themselves with the skincare category in order to position their products as an ...

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  7. Personal Care Consumer - US - November 2015

    • Consumer Report
    • November 2015
    • US

    A mature personal care market benefits from widespread product usage of functional items such as oral care and deodorant, while younger women drive growth of discretionary items including facial skincare. Brands can benefit by focusing on gentle products or natural sounding ...

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  8. Babies' and Childrens' Personal Care - Brazil - October 2015

    • Consumer Report
    • October 2015
    • Brazil

    "The majority of parents with children aged 8-12 at home report buying from one to three personal care products for their children, while a minority of them report buying from 7-12 products. Products that use licensed children’s characters or that are endorsed by athletes ...

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  9. Men's Personal Care - US - October 2015

    • Consumer Report
    • October 2015
    • US

    The men’s personal care market has remained relatively flat, with the biggest gains seen in the skincare segment, which is now beginning to stabilize. Looking forward, strong haircare sales will be the biggest driver in the market due to product launches among popular men’s ...

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  10. Fragrances - China - September 2015

    • Consumer Report
    • September 2015
    • China

    “Market growth has been stagnant due to the economic slowdown. FMCG brands in China have seen declining growth and international groups such as L’Oréal and Estée Lauder reported slower growth in China in Q4 2014. From the consumer point of view, Mintel has found that as many as ...

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No. of reports 1 of 38