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Beauty and Cosmetic industry - Market Research - trends

Mintel’s beauty, personal goods and toiletries market research reports provide a comprehensive and extensive overview of the marketplace including information on the beauty, personal goods and toiletries market size and beauty, personal goods and toiletries market share.


Mintel’s beauty, personal goods and toiletries industry reports can help you gain further insight into the beauty, personal goods, toiletries and cosmetic industry trends and gain valuable beauty, personal goods and toiletries consumer data.


Make sure you stay one step ahead of your competition – Mintel’s market analysis can help you make informed business decisions by providing up-to-the-minute beauty, personal goods and toiletries industry intelligence. Our market intelligence reports span hundreds of countries and regions.

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  1. Home Hair Color - US - January 2019

    "The home hair color market continues to struggle. Preferences for natural looks, concerns about damage, and complicated hair color trends―which are typically left to professionals―have placed downward pressure on the market. However, interest among both young and Black consumers is still strong, ...

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    US $4,395.00 (Excl.Tax)
    Consumer Report
    January 2019
    US
  2. Incontinence - US - December 2018

    "The incontinence category will be the US absorbent hygiene industry’s salvation, as it is the only sector with favorable demographics. An aging population and growing risk factors among younger consumers will deliver $579.1 million in new sales through 2023 (see Market Size and Forecast). Perhaps ...

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    US $4,395.00 (Excl.Tax)
    Consumer Report
    December 2018
    US
  3. Natural and Organic Personal Care Consumer - US - December 2018

    "Natural brands continue to experience growth, albeit in a new direction. Clean beauty is the new green, with consumers looking for beauty products free from specific synthetic ingredients rather than synthetic-free. To expand consumer penetration of these products and advance sales growth, brands ...

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    US $4,395.00 (Excl.Tax)
    Consumer Report
    December 2018
    US
  4. Character Merchandising - US - November 2018

    "Licensed merchandise is big business, valued at $111.4 billion, and character merchandise represents the lion’s share (12.1%) of it. Blockbuster movies, TV shows, and other forms of media content all drive enormous demand for character merchandise, but the industry needs to look for new avenues ...

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    US $4,395.00 (Excl.Tax)
    Consumer Report
    November 2018
    US
  5. Ingredient Trends in Beauty - US - October 2018

    "The beauty market is very diverse with a wide array of product offerings that make one-size-fits-all marketing an impossible task. Ingredients are a way brands work together cross-category, with many brands looking to other segments (ie food, supplements) for inspiration. Specifically, younger ...

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    US $4,395.00 (Excl.Tax)
    Consumer Report
    October 2018
    US
  6. Skin Protection - US - October 2018

    "Adults recognize that sun exposure has a negative impact on the appearance of their skin, and the majority of adults use sunscreen, tanning products, or sunless tanners. However, the category continues to be challenged by seasonal use. Industry players are further challenged by competing personal ...

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    US $4,395.00 (Excl.Tax)
    Consumer Report
    October 2018
    US
  7. Beauty Retailing - US - September 2018

    "The US beauty industry is expected to garner sales in the range of $57 billion this year. Common themes and trends across the industry include inclusivity to address America’s diversification, clean beauty (products sans suspected toxic ingredients), simplification of beauty routines, the ...

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    US $4,395.00 (Excl.Tax)
    Consumer Report
    September 2018
    US
  8. Shaving and Hair Removal Products - US - September 2018

    "The highly saturated shaving and hair removal products market is estimated to reach $3.5 billion in total 2018 retail sales, declining by 3.9% from 2017. Although usage of razors is nearly universal, the value-driven nature of the category, shifting expectations of shaving and hair removal, and ...

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    US $4,395.00 (Excl.Tax)
    Consumer Report
    September 2018
    US
  9. Black Haircare - US - September 2018

    "The Black haircare market has adjusted to the new natural hair normal. Product innovation, expanded retail distribution, and brand messaging recognize that the future of the Black haircare market is dependent on chemical-free consumers. While natural hair is the norm, Black consumers have ...

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    US $4,395.00 (Excl.Tax)
    Consumer Report
    September 2018
    US
  10. Fragrances - US - September 2018

    "After several years of lackluster sales performance, the US fragrance market continues to see sales slip. Cross-category competition and disengagement among key demographics have hindered category growth. In spite of category challenges, there are pockets of growth in e-commerce fragrance brands, ...

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    US $4,395.00 (Excl.Tax)
    Consumer Report
    September 2018
    US
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