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Consumer Habits
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Consumer Habits Market Research

Mintel’s Consumer Habits market research combines the latest market intelligence, industry insights and expert recommendations to help you understand current consumer behaviour and anticipate future trends.

Our reports can help you:

Understand your market
Identify growth opportunities
Recognise future trends

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    Germany Household Care Habits of Parents Consumer Report 2025

    £ 2,195 (Excl.Tax)

    ReportsConsumer HabitsHouseholdGermany
    Although 42% of parents agree that it is more important that a household care product is child-friendly than effective at cleaning, parents are..."
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    Germany Media Consumption Habits Consumer Report 2025

    £ 2,195 (Excl.Tax)

    ReportsConsumer HabitsMediaGermany
    For many Germans, consuming media is an affordable and popular way to unwind, especially at a time of heightened uncertainty. Moreover, younger generations use media as a way..."
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    Germany Beauty Regime Consumer Report 2025

    £ 2,195 (Excl.Tax)

    ReportsBeauty and CosmeticsConsumer HabitsGermany
    Shifting priorities have led to shorter daily beauty/grooming routines for both women and men. Daily hair washing and showering is now optional for many. Young German men are..."
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    UK Breakfast Eating Habits Consumer Report 2025

    £ 2,195 (Excl.Tax)

    ReportsBreakfast FoodsConsumer HabitsUK
    Cooked breakfasts have gained ground as an at-home choice, from 19% to 25% of at-home breakfast eaters in 2022 and 2024, respectively. This..."
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    Germany Christmas Shopping Habits Consumer Report 2025

    £ 2,195 (Excl.Tax)

    ReportsRetailConsumer HabitsGermany
    In 2024, despite 85% of Germans joining the holiday shopping spree and buying Christmas gifts, retail sales for the Christmas period rose by..."
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    US Hispanic Consumers: Shopping for Groceries Consumer Report 2025

    £ 3,695 (Excl.Tax)

    ReportsConsumer HabitsFood and Drink RetailUS
    Hispanic shoppers prioritize price/deals when grocery shopping, and they are confident in their knowledge of which stores have the best prices. As budget pressures force tighter trade-offs, consumers..."
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    China Cooking and Baking Habits Consumer Report 2024

    £ 3,695 (Excl.Tax)

    ReportsConsumer HabitsCookingChina
    This report looks at the following areas:Frequency of home cooking and baking, and changes in cooking/baking habitsReasons for cooking/baking at homeTypes of products bakedAttitudes towards using ready meals..."
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    China Car Usage Habits Consumer Report 2024

    £ 3,695 (Excl.Tax)

    ReportsAutomotiveConsumer HabitsChina
    The automotive market is becoming increasingly competitive. Car companies are strengthening their in-house development of core software and hardware, leading to a steady fall in the price of..."
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    German Consumers and Online Search Habits Report 2024

    £ 2,195 (Excl.Tax)

    ReportsConsumer HabitsTechnologyGermany
    55% of German internet users aged 16-34 spend more time researching products/services online now than they did a year ago, while "
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    Brazil Snacking Consumption Habits Consumer Report 2024

    £ 3,295 (Excl.Tax)

    ReportsConsumer HabitsSnacksBrazil
    This report looks at the following areas: Overview of the snack category and main consumers. Types of snacks consumed and where purchased. Reasons for snacking and choice factors..."
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    Ireland Consumer Snacking Habits Report 2024

    Original price was: £ 1,495.Current price is: £ 995. (Excl.Tax)

    ReportsConsumer HabitsSnacksIreland
    The cost of living crisis in Ireland has influenced snacking choices, with affordability prioritised. However, as situations improve, there are promising opportunities for the Irish snack market to..."
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    US Cleaning the House Consumer Report 2024

    £ 3,695 (Excl.Tax)

    ReportsCleaning ProductsConsumer HabitsUS
    While cleaning habits have changed little in the past two years, consumers' growing curiosity about the category will serve as an opportunity for growth. Rebecca Watters, Associate Director..."
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