Sorry for interrupting, this website uses cookies to improve your experience. We'll assume you're ok with this, but you can opt-out if you wish. Learn more
Accept & Close

Marketing and Targeting Research Reports

Mintel’s marketing and targeting market research reports provide a comprehensive and extensive overview of the marketplace including information on the marketing and targeting market size and marketing and targeting market share.


Mintel’s marketing and targeting industry reports can help you gain further insight into the marketing and targeting market trends and gain valuable marketing and targeting consumer data.


Make sure you stay one step ahead of your competition – Mintel’s market analysis can help you make informed business decisions by providing up-to-the-minute marketing and targeting industry intelligence. Our market intelligence reports span hundreds of countries and regions.

Questions?

Can I purchase a specific section?
Can I receive a sample report?
Why buy syndicated research?

Visit FAQ Section
Have a peek inside

Read more about Mintel Market Reports: see what's included and download a sample report.

View sample reports
  1. Attitudes to Advertising - Ireland - May 2012

    The year 2012 continues to see traditional media losing ground to newer media, with Irish consumers increasingly exposed to web-based advertising, in turn lessening the effectiveness of TV and print advertising.

    Despite this, TV still remains the most important channel for advertisers in reaching ...

    Read More
    US $1,400.83 (Excl.Tax)
    Consumer Report
    May 2012
    Ireland
  2. Price Promotions and Loyalty Schemes - Ireland - April 2012

    Consumer spending power has taken a nosedive between 2008 and 2012, with consumers finding themselves with less money to spend, and growing household costs. Thus the hunt for bargains is helping to sustain the popularity of loyalty cards in retail stores, and is driving the proliferation of ...

    Read More
    US $1,400.83 (Excl.Tax)
    Consumer Report
    April 2012
    Ireland
  3. Attitudes towards Advertising - Ireland - November 2011

    The advertising industry is being heavily impacted by technological developments; whilst television remains the most popular advertising medium (with over seven in ten consumers identifying TV as the advertising medium they pay most attention to), online media players and time-shifted viewing via ...

    Read More
    US $1,400.83 (Excl.Tax)
    Consumer Report
    November 2011
    Ireland