Sorry for interrupting, this website uses cookies to improve your experience. We'll assume you're ok with this, but you can opt-out if you wish. Learn more
Accept & Close

Marketing and Targeting Research Reports

Mintel’s marketing and targeting market research reports provide a comprehensive and extensive overview of the marketplace including information on the marketing and targeting market size and marketing and targeting market share.


Mintel’s marketing and targeting industry reports can help you gain further insight into the marketing and targeting market trends and gain valuable marketing and targeting consumer data.


Make sure you stay one step ahead of your competition – Mintel’s market analysis can help you make informed business decisions by providing up-to-the-minute marketing and targeting industry intelligence. Our market intelligence reports span hundreds of countries and regions.

Questions?

Can I purchase a specific section?
Can I receive a sample report?
Why buy syndicated research?

Visit FAQ Section
Have a peek inside

Read more about Mintel Market Reports: see what's included and download a sample report.

View sample reports
  1. Marketing to Moms - Canada - September 2018

    "Canadian moms pride themselves on being reliable (74%) and see themselves as being more successful than a ‘typical’ mom in terms of managing stress and time. Having said this, guilt looms when allowing time for themselves. Moms are reliant on other moms as a key resource contributing to their ...

    Read More
    US $4,395.00 (Excl.Tax)
    Consumer Report
    September 2018
    Canada
  2. Marketing to Black Millennials - US - June 2018

    "Black Millennials are a tenacious group who are grounded in their faith and belief that they will be the change they want to see – within their family, community and most importantly, themselves. This generational group looks among and within themselves to control and define their identity and ...

    Read More
    US $4,395.00 (Excl.Tax)
    Consumer Report
    June 2018
    US
  3. Energy Drinks - US - May 2016

    "Total retail sales of energy drinks and shots posted estimated gains in 2015, thanks to the success seen in the energy drink segment. Total category sales are expected to continue upward as consumers search for functional drinks that meet their energy needs."
    - Elizabeth Sisel, Beverage Analyst

    Read More
    US $4,395.00 (Excl.Tax)
    Consumer Report
    May 2016
    US
  4. Drug Store Retailing - US - February 2016

    "The drug store market has expanded well beyond traditional drug stores to include other channels such as mass merchandisers, supermarkets, and warehouse clubs as well as mail order options that also fulfil consumers’ drug store needs."

    - Diana Smith, Senior Research Analyst - Retail & Apparel

    This ...

    Read More
    US $4,395.00 (Excl.Tax)
    Consumer Report
    February 2016
    US
  5. Marketing to Millennials - US - February 2015

    “Millennials will continue to play an increasingly important role in the workplace and economy. In order to effectively target Millennials, brands must understand how they see themselves and how to market to Millennials without alienating older generations.”

    Read More
    US $4,395.00 (Excl.Tax)
    Consumer Report
    February 2015
    US
  6. Hispanic Millennials - US - February 2015

    “To improve the odds of getting noticed, it is important for marketers to learn as much as they can about Hispanic Millennials to be able to gain relevance by connecting with them in culture.”

    Read More
    US $4,395.00 (Excl.Tax)
    Consumer Report
    February 2015
    US
  7. The Premium Brand and Luxury Consumer - US - December 2014

    “Though the adoption of internet-based business tactics has been slow among luxury brands, it appears that the luxury market is catching on, and a few have created effective models that others can emulate.”– Lindsey Rogers, Consumer Analyst

    Read More
    US $4,395.00 (Excl.Tax)
    Consumer Report
    December 2014
    US
  8. Cause Marketing - US - November 2014

    “ Consumers have become skeptical of cause marketing and some brands have seen backlash from aligning with controversial causes.”

    – Lauren Bonetto, Lifestyles & Leisure Analyst

    Read More
    US $4,395.00 (Excl.Tax)
    Consumer Report
    November 2014
    US
  9. Gamers and Gaming - US - September 2014

    “The majority of US adults now play video games on at least one platform, and the majority of gamers play on at least two. The shift toward digital distribution, comparatively new monetization strategies, such as the free-to-play model, and supplemental premium content, however, have made ...

    Read More
    US $4,395.00 (Excl.Tax)
    Consumer Report
    September 2014
    US
  10. Black Consumers and Personal Care - US - December 2013

    “Black consumers spend a tremendous amount of their discretionary income on looking good, whether we’re talking about apparel, personal care products, or services. The recent recession had little impact on what Black consumers spent in the personal care category. Expenditures have remained stable ...

    Read More
    US $4,395.00 (Excl.Tax)
    Consumer Report
    December 2013
    US
  1. 1
  2. 2
  3. 3
  4. 4
  5. 5