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Consumer Lifestyle Marketing and Promotion Market Research

Mintel's consumer lifestyles, marketing and promotion reports keep you at the cutting edge of change - in how people live and how brands can reach them. From health and leisure to financial behaviour and social attitudes - and the influence of brands on each - our analysis and insight helps you know your consumers better than they know themselves. It's the best lifestyle choice your business can make.

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No. of reports 41 of 92
  1. Living in Lower Tier Cities - China - July 2019

    • Consumer Report
    • July 2019
    • China

    “Gaps between tier one and lower tier cities are narrowing both in educational and economic respects. Consumers in lower tier cities show a strong willingness to pursue the latest trends, driven by the fast spread of information, but have less products and services available to ...

    US $4,460.00 (Excl.Tax)
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  2. Marketing to Millennials - UK - July 2019

    • Consumer Report
    • July 2019
    • UK

    “As Millennials continue to grow up, the needs of this broad generation become ever more diverse. Older Millennials are increasingly looking to settle down and start a family, and there are particular opportunities for financial services providers to help them with these goals. ...

    US $2,808.06 (Excl.Tax)
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  3. Car Purchasing Process - US - July 2019

    • Consumer Report
    • July 2019
    • US

    "Vehicle sales are slowing; average vehicle prices are increasing and consumers showing reticence toward the car purchasing process. Consumers need more than aggressive pricing and TV commercials to entice them into purchasing their next vehicle. Consumers currently view the ...

    US $4,395.00 (Excl.Tax)
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  4. Consumer Attitudes towards Debt - UK - July 2019

    • Consumer Report
    • July 2019
    • UK

    “Despite a number of positive indicators for households such as rising real wages and historically low levels of unemployment, many remain cautious about committing to big ticket purchases due to a combination of political and economic uncertainty as well as the threat of ...

    US $2,808.06 (Excl.Tax)
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  5. Estilo de Vida dos Brasileiros - Convivendo com a Incerteza - Brasil - Julho 2019

    • Consumer Report
    • July 2019
    • Brazil

    “2019 segue um ano cheio de incertezas. Enquanto grandes reformas, como a da previdência, não receberem sinal verde no Congresso, a tendência é que as empresas adiem investimentos, protelando a geração de empregos e a recuperação gradual da economia. O conselho para as ...

    US $3,995.00 (Excl.Tax)
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  6. TV Advertising - Canada - July 2019

    • Consumer Report
    • July 2019
    • Canada

    "The majority of Canadian consumers regularly see video ads on television and social media, and to a lesser degree, on platforms including streaming app/site for television channels, DVR/PVR recordings, video on-demand libraries, online news portals and other websites including ...

    US $4,395.00 (Excl.Tax)
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  7. The Natural/Organic Food Shopper - US - July 2019

    • Consumer Report
    • July 2019
    • US

    "While the majority of consumers shop for a combination of mainstream and natural/organic foods and beverages, the segment that exclusively seeks natural and organic remains very small. Interest in organic products continues to resonate with certain demographics, specifically ...

    US $4,395.00 (Excl.Tax)
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  8. News Media - US - July 2019

    • Consumer Report
    • July 2019
    • US

    "News media is an integral component of everyday life for most consumers. A lack of trust and a plethora of options have made it difficult for the average news consumer to figure out what is real and whom to trust in a continuously fragmenting market. As news media becomes more ...

    US $4,395.00 (Excl.Tax)
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  9. Marketing to Baby Boomers - US - July 2019

    • Consumer Report
    • July 2019
    • US

    "The Baby Boomers are entering their senior years; 10,000 Americans turn 65 each day. Brands and businesses often overlook this group of 72 million consumers, but there are plenty of opportunities associated with this vibrant, but aging, population. They are staying in the ...

    US $4,395.00 (Excl.Tax)
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  10. Healthy Lifestyles – Indian Consumer – 2019

    • Consumer Report
    • July 2019
    • India

    Help Indian consumers become healthy without making drastic changes to their regular lives. Emphasise the need for overall fitness, inclusive of mind and body.

    Nidhi Sinha, Head of Content - India Consumer

    EXECUTIVE SUMMARY

    KEY TRENDS

    • Key drivers
    • Global trends and how they are ...
    US $2,495.01 (Excl.Tax)
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No. of reports 41 of 92