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Consumer Lifestyle Marketing and Promotion Market Research

Mintel's consumer lifestyles, marketing and promotion reports keep you at the cutting edge of change - in how people live and how brands can reach them. From health and leisure to financial behaviour and social attitudes - and the influence of brands on each - our analysis and insight helps you know your consumers better than they know themselves. It's the best lifestyle choice your business can make.

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4 Item(s)
  1. Digital Video - US - November 2018

    • Consumer Report
    • November 2018
    • US

    "As new players enter the streaming market and established names invest in unique consumer experiences, digital video platforms are staking their claim in a crowded media landscape. The domination of a few key players and increasing consumer interest have bolstered revenue, but ...

    US $4,436.21 (Excl.Tax)
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  2. Streaming Audio - US - October 2018

    • Consumer Report
    • October 2018
    • US

    “The competitive landscape for streaming audio is fairly level in terms of service offerings, but a few standouts have dominated through partnerships with other services and easy access to extensive libraries. Paid streaming apps likely find that their biggest competition is ...

    US $4,436.21 (Excl.Tax)
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  3. Digital Trends (Hardware) - US - September 2018

    • Consumer Report
    • September 2018
    • US

    "In the modern tech market, efficient devices are expected and consumers are increasingly looking for connection between devices to contribute to a cohesive experience. Hesitation toward new, unproven technology has hindered growth in emerging categories, but advancements in ...

    US $4,436.21 (Excl.Tax)
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  4. Attitudes toward Gaming - US - June 2018

    • Consumer Report
    • June 2018
    • US

    "While video games may serve the simple purpose of casual entertainment for most, a smaller share of dedicated gamers care a great deal about what they play. The casual nature of mobile gaming can appeal to a wider net of people, but console and computer gamers will drive ...

    US $4,436.21 (Excl.Tax)
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4 Item(s)