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Consumer Lifestyle Marketing and Promotion Market Research

Mintel's consumer lifestyles, marketing and promotion reports keep you at the cutting edge of change - in how people live and how brands can reach them. From health and leisure to financial behaviour and social attitudes - and the influence of brands on each - our analysis and insight helps you know your consumers better than they know themselves. It's the best lifestyle choice your business can make.

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No. of reports 31 of 122
  1. Estilo de Vida Sustentável - Brasil - Agosto 2016

    • Consumer Report
    • August 2016
    • Brazil

    “Os brasileiros estão mais conscientes em relação aos impactos negativos que suas ações podem ter sobre o meio ambiente. Mas, ainda que os consumidores exijam atitudes sustentáveis das empresas, a situação financeira delicada faz com que eles estejam poucos dispostos a pagar ...

    US $3,995.00 (Excl.Tax)
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  2. Sustainable Lifestyles - Brazil - August 2016

    • Consumer Report
    • August 2016
    • Brazil

    “Brazilians are more conscious about the negative impacts their actions could have on the environment. While they are demanding more sustainable actions from companies, they are also cash-strapped and in many cases not willing to pay more for green/ethical products or looking ...

    US $3,995.00 (Excl.Tax)
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  3. A Economia Brasileira - Mudanças nos Hábitos de Economia e Gasto do Consumidor - Brasil - Julho 2016

    • Consumer Report
    • July 2016
    • Brazil

    “A recessão econômica, com aumento da inflação e das taxas de juros, acesso mais restrito ao crédito e desemprego em alta, tem levado os consumidores brasileiros a mudar seus hábitos de gasto e economia. Ao mesmo tempo em que estão buscando melhores ofertas, planejando suas ...

    US $3,995.00 (Excl.Tax)
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  4. The Brazilian Economy - Changes in Saving and Spending Habits - Brazil - July 2016

    • Consumer Report
    • July 2016
    • Brazil

    “The recession, with higher inflation and interest rates, more difficult access to credit, and rising unemployment has made consumers change their spending and saving habits. While consumers look for deals, plan their purchases, and cut back on nonessential items, they are also ...

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  5. Estilo de Vida dos Brasileiros: Adaptando-se ao Novo Normal - Brasil - Junho 2016

    • Consumer Report
    • June 2016
    • Brazil

    "Diante da recessão econômica e da instabilidade política do Brasil, os consumidores brasileiros tiveram que reduzir gastos, mudando significativamente estilos de vida e hábitos de consumo a partir do ano passado. Por mais que o interesse em economizar dinheiro seja bastante ...

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  6. Brazilian Lifestyles 2016: Adapting to the New Normal - Brazil - June 2016

    • Consumer Report
    • June 2016
    • Brazil

    “As Brazil continues to dive deep into a recession and political upheaval, consumers have had to tighten their budgets, making significant changes to their lifestyles and purchasing habits during the last year. While consumer interest in thrift is high, it also holds ...

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  7. Haircare - Brazil - April 2016

    • Consumer Report
    • April 2016
    • Brazil

    "The market for shampoos and conditioners as well as hairstyling products will continue to face difficulties to grow because of the current economic recession in Brazil. Developing products with new ingredients (such as coconut oil) and taking advantage of certain opportunities (‘

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  8. Cuidados com o Cabelo - Brasil - Abril 2016

    • Consumer Report
    • April 2016
    • Brazil

    “Tanto o mercado de xampus e condicionadores, quanto o de modeladores, vai continuar tendo dificuldades de crescimento devido à crise econômica atual. Desenvolver produtos com novos ingredientes, como o óleo de coco, e aproveitar certas oportunidades (como o Bepantol aproveitou ...

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  9. Hábitos Culinários - Brasil - Março 2016

    • Consumer Report
    • March 2016
    • Brazil

    “Com o custo de vida mais alto, e a renda mais baixa, os brasileiros tendem a aumentar a frequência com a qual cozinham em casa, a fim de economizar. Saúde ainda é uma prioridade para esses consumidores, principalmente os que sofrem de problemas como diabetes e hipertensão. As ...

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  10. Cooking Habits - Brazil - March 2016

    • Consumer Report
    • March 2016
    • Brazil

    "With higher living costs, and lower incomes, Brazilians are expected to cook more often at home in order to save money. Health is still a priority for consumers, mainly those suffering from problems such as diabetes and hypertension. Companies could become allies of ...

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No. of reports 31 of 122