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Consumer Lifestyle Marketing and Promotion Market Research

Mintel's consumer lifestyles, marketing and promotion reports keep you at the cutting edge of change - in how people live and how brands can reach them. From health and leisure to financial behaviour and social attitudes - and the influence of brands on each - our analysis and insight helps you know your consumers better than they know themselves. It's the best lifestyle choice your business can make.

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No. of reports 41 of 1190
  1. Credit Cards - UK - August 2019

    • Consumer Report
    • August 2019
    • UK

    “People continue to use their credit cards for spending, making the most of benefits and extra protection. They are hesitant about taking on unnecessary debt and are keen to repay as soon as possible. Providers are rethinking their proposition, to meet the needs of both ...

    £1,995.00 (Excl.Tax)
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  2. Family Entertainment - US - August 2019

    • Consumer Report
    • August 2019
    • US

    "Parents look to balance screen time with outside play to keep themselves sane and their kids entertained. They are looking to share familiar experiences with their kids in new and interesting ways as the entertainment market gets increasingly more diverse. Entertainment ...

    £3,435.47 (Excl.Tax)
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  3. Brazilian Lifestyles - Dealing with Uncertainty - Brazil - August 2019

    • Consumer Report
    • July 2019
    • Brazil

    “This year has been full of uncertainties for Brazil. Waiting for significant economic reforms, such as the pension system, which is still under discussion in Congress, companies have postponed investments, delaying the creation of jobs and the gradual recovery of the economy. ...

    £3,122.80 (Excl.Tax)
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  4. Living in Lower Tier Cities - China - July 2019

    • Consumer Report
    • July 2019
    • China

    “Gaps between tier one and lower tier cities are narrowing both in educational and economic respects. Consumers in lower tier cities show a strong willingness to pursue the latest trends, driven by the fast spread of information, but have less products and services available to ...

    £3,486.28 (Excl.Tax)
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  5. Marketing to Millennials - UK - July 2019

    • Consumer Report
    • July 2019
    • UK

    “As Millennials continue to grow up, the needs of this broad generation become ever more diverse. Older Millennials are increasingly looking to settle down and start a family, and there are particular opportunities for financial services providers to help them with these goals. ...

    £2,195.00 (Excl.Tax)
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  6. Car Purchasing Process - US - July 2019

    • Consumer Report
    • July 2019
    • US

    "Vehicle sales are slowing; average vehicle prices are increasing and consumers showing reticence toward the car purchasing process. Consumers need more than aggressive pricing and TV commercials to entice them into purchasing their next vehicle. Consumers currently view the ...

    £3,435.47 (Excl.Tax)
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  7. Consumer Attitudes towards Debt - UK - July 2019

    • Consumer Report
    • July 2019
    • UK

    “Despite a number of positive indicators for households such as rising real wages and historically low levels of unemployment, many remain cautious about committing to big ticket purchases due to a combination of political and economic uncertainty as well as the threat of ...

    £2,195.00 (Excl.Tax)
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  8. Estilo de Vida dos Brasileiros - Convivendo com a Incerteza - Brasil - Julho 2019

    • Consumer Report
    • July 2019
    • Brazil

    “2019 segue um ano cheio de incertezas. Enquanto grandes reformas, como a da previdência, não receberem sinal verde no Congresso, a tendência é que as empresas adiem investimentos, protelando a geração de empregos e a recuperação gradual da economia. O conselho para as ...

    £3,122.80 (Excl.Tax)
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  9. TV Advertising - Canada - July 2019

    • Consumer Report
    • July 2019
    • Canada

    "The majority of Canadian consumers regularly see video ads on television and social media, and to a lesser degree, on platforms including streaming app/site for television channels, DVR/PVR recordings, video on-demand libraries, online news portals and other websites including ...

    £3,435.47 (Excl.Tax)
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  10. The Natural/Organic Food Shopper - US - July 2019

    • Consumer Report
    • July 2019
    • US

    "While the majority of consumers shop for a combination of mainstream and natural/organic foods and beverages, the segment that exclusively seeks natural and organic remains very small. Interest in organic products continues to resonate with certain demographics, specifically ...

    £3,435.47 (Excl.Tax)
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No. of reports 41 of 1190