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Consumer Lifestyle Marketing and Promotion Market Research

Mintel's consumer lifestyles, marketing and promotion reports keep you at the cutting edge of change - in how people live and how brands can reach them. From health and leisure to financial behaviour and social attitudes - and the influence of brands on each - our analysis and insight helps you know your consumers better than they know themselves. It's the best lifestyle choice your business can make.

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No. of reports 1 of 15
  1. Brand Leaders - UK - December 2018

    • Consumer Report
    • December 2018
    • UK

    “Although many brands are undertaking new and exciting initiatives, particularly in terms of product/service development or ethical behaviour, there tends to be a prevailing attitude amongst consumers that brands which have ‘been there and done that’ are the ones that excel.”

    – ...

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  2. Student Lifestyles - UK - December 2018

    • Consumer Report
    • December 2018
    • UK

    “Drinking culture has long played a major role in students’ social lives. However, there are signs that times are changing, with one in five students saying that they do not drink alcohol at all, while an even higher proportion show interest in more alcohol-free social events. ...

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  3. Supermarkets - France - November 2018

    • Consumer Report
    • November 2018
    • France

    “Grocery retailing in France is changing – people are shopping less at hypermarkets and more at local, convenience stores. The digital world is making shoppers more demanding and online grocery is beginning to develop beyond the Drive click and collect model. Several retailers ...

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  4. Supermarkets - Europe - November 2018

    • Consumer Report
    • November 2018
    • Europe

    “Mintel’s report on supermarkets in Europe paints a picture of a sector struggling with the problems of maturity. There is much less scope for new store development in Western Europe, while competition is increasing. Aldi and Lidl are expanding hard on the back of their ...

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  5. Consumers and the Economic Outlook - Quarterly Update - UK - November 2018

    • Consumer Report
    • November 2018
    • UK

    “Financial well-being and confidence was lower in each of the three months to October than we reported throughout the summer months. This matches the stagnant economic performance in August and September. Overall though, most consumers are still getting by, and remain ...

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  6. Marketing to Parents - UK - October 2018

    • Consumer Report
    • October 2018
    • UK

    “While there appears to be no end to the enthusiasm for social media bloggers and vloggers expressed by children and teens, parents are far less approving, exhibiting clear concerns over the influence these figures have over their children’s behaviour and on their mental and ...

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  7. Pet Insurance - UK - August 2018

    • Consumer Report
    • August 2018
    • UK

    “The pet insurance market is enjoying another positive year, with growth projected to continue in the medium term. Pet owners are keen to ensure they have enough cover to take care of their animals, while the rising cost of vet bills makes insurance increasingly attractive. ...

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  8. Consumers and the Economic Outlook - Quarterly Update - UK - June 2018

    • Consumer Report
    • June 2018
    • UK

    “The increase in confidence that we discussed in Consumers and the Economic Outlook – UK – March 2018 clearly wasn’t a one-off. Our confidence data has been running for almost a decade now, and people’s assessments, both of their current financial situation and how they expect ...

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  9. Customer Loyalty and Reward Schemes - UK - June 2018

    • Consumer Report
    • June 2018
    • UK

    “Retailers need to increasingly evolve their loyalty schemes so that they are not just focused on points and monetary rewards, but on engaging emotionally with customers by offering them unique experiences or services. Given that membership of rewards schemes is currently ...

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  10. Ethical Lifestyles - UK - June 2018

    • Consumer Report
    • June 2018
    • UK

    “Press headlines and popular TV shows such as Blue Planet II have helped to raise people’s awareness of the extensive harm mankind has wreaked on the Earth. However, plateauing recycling rates and rising food waste levels show that, despite their increased awareness, people are ...

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No. of reports 1 of 15