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Consumer Lifestyle Marketing and Promotion Market Research

Mintel's consumer lifestyles, marketing and promotion reports keep you at the cutting edge of change - in how people live and how brands can reach them. From health and leisure to financial behaviour and social attitudes - and the influence of brands on each - our analysis and insight helps you know your consumers better than they know themselves. It's the best lifestyle choice your business can make.

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No. of reports 1 of 20
  1. Travel Money - UK - December 2012

    • Consumer Report
    • December 2012
    • UK

    “Foreign currency and debit/credit cards continue to be the most popular methods of spending abroad, with most other products overlooked by the majority of consumers. Uptake of currency cards is still relatively low, despite this being the main area of innovation, with only one ...

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  2. The Savvy Shopper - UK - December 2012

    • Consumer Report
    • December 2012
    • UK

    “The market has responded well to consumer demand for low prices. However, as shoppers get increasingly savvy, retailers will need to look beyond price points if they want to retain customers who are increasingly selective and less brand loyal.”

    – Ina Mitskavets, Senior Consumer ...

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  3. The Role of Trust in Financial Services - UK - November 2012

    • Consumer Report
    • November 2012
    • UK

    “Mintel’s research for this report shows that people are perfectly prepared to bank with an organisation that they don’t trust to treat them fairly. Marketers would be forgiven for asking whether this more emotional element of trust actually matters. Should they just give up on ...

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  4. Fashion for the Over-55s - UK - November 2012

    • Consumer Report
    • November 2012
    • UK

    “A rapidly ageing population is not without its commercial opportunities but shopping must be made more enjoyable and easier for these consumers. Four in ten over-55s do not enjoy shopping for clothes in-store, highlighting that there are numerous obstacles that ruin the ...

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  5. Dieting Trends - UK - November 2012

    • Consumer Report
    • November 2012
    • UK

    “Despite rising levels of obesity and the large swathes of the population who are trying to lose weight, the diet and weight control food market is stagnating. Although the overriding perception that ‘light’ products are overpriced is undoubtedly limiting their appeal, ...

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  6. Lifestyles of Young Adults - UK - November 2012

    • Consumer Report
    • November 2012
    • UK

    “Being financially responsible is a must-have for today’s 16-24-year-olds. Economic uncertainties are forcing young adults to jump through more hoops to be able to afford education, get a job matching their qualifications, and get on the property ladder. Going forward, it can ...

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  7. Visitor Attractions - UK - October 2012

    • Consumer Report
    • October 2012
    • UK

    “Growing mobile device ownership and usage levels, particularly of smartphones and tablets, presents operators with many opportunities to enhance the visitor experience at their attractions.”

    – Michael Oliver, Senior Leisure & Media Analyst

    Some questions answered in this report ...

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  8. Lifestyles of Dads - UK - October 2012

    • Consumer Report
    • October 2012
    • UK

    “Whilst more mums classify themselves as breadwinners in their families, the opposite trend is also coming to the fore. As there are more stay-at-home mums, dads are adjusting to coping with increasing work pressures and staying connected with their offspring.”

    – Ina Mitskavets, ...

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  9. UK Vitamin and Supplement Market Research - September 2012

    • Consumer Report
    • September 2012
    • UK

    “When it comes to health and wellness today’s information-driven consumers seek advice from a number of quarters but it is recommendation that carries the highest weight influencing purchase of vitamins and supplements amongst six in ten users. With personal recommendations, ...

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  10. Lifestyles of Mums: Consumer Report - UK - September 2012

    • Consumer Report
    • September 2012
    • UK

    “British families continue feeling the pinch, as they weigh up their financial priorities, with many downgrading products for themselves rather than for their offspring. Having quality family experiences remains important, even in the wake of continued inflationary pressures ...

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No. of reports 1 of 20